Not necessarily an unpopular opinion... if you are being honest you will see it. But here goes...
The older generation of music execs, particularly in Nigeria, were uninformed and mostly "stabbing in the dark". When they found what looked like a working formula, they fought to protect it... even if they really didn't know what they were doing.
The current crop of business exes (a large portion) are actually worse. They know exactly what they are doing and are smiling with their peers while ruining them. From execs to lawyers. It's actually concerning to the point that when an artist is about to sign, I just sit with them and their lawyers and ask more questions to ensure what they are asking for is truly them asking or someone just trying to get a commission and put their lives in jeopardy or at least if this is truly what they want. The findings and outcomes have been interesting, to say the least.
My generation and the ones before could definitely have done and should still be doing better... but for people who claim to want to do better by their peers, the things I am seeing and having to step into are actually scary... and those are the ones I am able to do anything about or even know about.
Vindictive. Money driven. Ruthless! Smiling through all of it.
I am actually worried.
We are excited to announce the #CBAForAfrica26 Faculty Guests for Class 6&7 of our Module 5 today!
The Loud Urban Choir.
Sal Ly (@SalxSally ); Singer/Songwriter, Performing Artist.
Moderator: Emly (@sincerelyemly )
For something you plan to do 10 years from now... you should have started planning for it 10 years ago.
Basically, there is no time. Just start.
And remember... enjoy the journey. The journey is the real prize - the destination is just an outcome that won't exist without it!
We are excited to announce the #CBAForAfrica26 Faculty Guests for Class 5 of our Module 5 today!
Victor Ekpo (@BOBBYVIE_ ); Senior Legal and Business Manager at Zaeda Oracle.
Chinedum Okerengwor (@nedJamez ); Founder/CTO https://t.co/9WcReuDPms, https://t.co/q9tnSUtAGE
Standard admin deals are cool, but engineering co-publishing equity for high-leverage catalogs is where the real game is. @cbaforafrica doesn't just teach the music business; it simulates the real creative economy. @GodwinTom dropping premium gem!🎓 #CBAForAfrica26
Hi everyone! I thought it would be great to share my experience and journey since enrolling in the @cbaforafrica program. Over the past few months, I've been able to reflect on and summarize some of the key lessons, opportunities, and valuable insights I've gained...
The CBA program creates an opportunity to learn about the creative and business space, connect, and gain new perspectives. I’ve benefited from the learning experience so far and look forward to seeing what else the program has to offer. #CBAForAfrica26
I look forward to sharing my knowledge and experiences with the world and contributing to fixing some of the gaps and loose ends within the music industry.
Big shout out to @GodwinTom and his team for putting this up together the world is ours
#cbaforafrica26@cbaforafrica
Africa’s creative industry has insane talent but lacks strong systems — IP, contracts, audience & business infrastructure.
@cbaforafrica is making me think like an executive, not just a creative. Shift is real 🔥
#CBAForAfrica26