Nico Schwab

Founder of Smart Test

Focus on building, we focus on testing.

[Nico Schwab @smart_test_ai]

Testing is becoming more important than code itself 🧵

[Nico Schwab @smart_test_ai]

Used by Stripe, Vercel, Cloudflare & more.

Who’s already optimizing for AI visibility? Drop a comment

#AEO #AI #Marketing #Traffic

[Nico Schwab @smart_test_ai]

AI is stealing your search traffic.

Instead of Googling, people now ask ChatGPT or Perplexity — and if the AI doesn’t cite your site correctly, you get zero visitors (even when you have the best solution).

Fix it with llms.txt 🧵

[Nico Schwab @smart_test_ai]

a simple file at https://t.co/bgf6Knikn8 that acts as a clean “cheat sheet” for AI.

It tells models exactly what your business does and points them to your best pages.

Early data shows AI-referred traffic can convert 3-4x better because users arrive with clear intent.

[Nico Schwab @smart_test_ai]

If you want to learn how to gain that recognition and take advantage of this early stage comment Lumen and I will send you a detail step by step on how to do it

[Nico Schwab @smart_test_ai]

Small and medium businesses think AI is not going to impact them.. they can't be more wrong

It's early stage of the biggest opportunity of the last 20 years

AI is changing how your customers search and decide where to go eating, where to buy clothes, which products to buy 🧵

[Nico Schwab @smart_test_ai]

This is your chance to step up and gain recognition from the most trusted brand out there.. AI

Imagine new customers asking where to shop, which new businesses to visit, which business has the best product and your business appears as the best recommendation.

[Nico Schwab @smart_test_ai]

If you don't measure how AI perceives your business you are already losing.

AI is changing how your customers purchase, you must understand if AI recommends your business or your competition.

[Nico Schwab @smart_test_ai]

The only way to measure how AI perceives your business is by running prompts and analyzing the results.

Compare that to your competitors to understand who is better and who the AI is recommending.

In Lumen AI we do exactly that. Try it for free.

https://t.co/y8kske2V7W

[Nico Schwab @smart_test_ai]

We can finally reveal Lumen AI!!
https://t.co/y8kske2V7W

Built specifically to monitor your brand's presence in LLMs.

You can set up the prompts and LLMs you want to monitor and simply check your real-time status. 😎

And of course you can monitor your competition 😉

[Nico Schwab @smart_test_ai]

Does your web page have:
- llms.txt?
- loads text without js ?
- have a dedicated FAQ thought for LLM searches?

If not you are being left behind.. and this is the top of the iceberg.

If you want to learn more about GEO and how LLMs are changing how people behave drop a follow

[Nico Schwab @smart_test_ai]

It is estimated that more than 7billion usd dolars will be spend based on LLM searches.

Customers are already changing how they search and buy so companies need to adapt or die.

Is the .com boom all over again..

Easy test to see if you are ready 👇

[Nico Schwab @smart_test_ai]

70% of businesses do not appear in ChatGpt.

If you are among those you are losing customers every day

We are building a way to measure your ai visibility and your competitor's

Follow to learn more

[Nico Schwab @smart_test_ai]

Have you ever checked if chatgpt recommends your brand or your competition?

GEO is changing how brands are discovered. If you don't adapt you will disappear.

I am posting daily how you can make your brand visible and dictate what LLMs say about you.

Follow to learn more

[Nico Schwab @smart_test_ai]

It is related to SEO but different. We can think of it as its evolution.

I will be posting more on how to measure and improve your GEO perception.

So if you are interested follow for more

[Nico Schwab @smart_test_ai]

Brand name is not enough anymore

Yesterday I was talking with chatgpt and asked for a recommendation to go dining.
Surprisingly the most famous restaurants from my city were not in the response.. instead less popular choices with great reviews pop up

[Nico Schwab @smart_test_ai]

I did research in this and the concept is GEO (generative engine optimization)

Basically is how LLMs( chatGpt, Gemini, Claude ) perceive your brand.

It takes a lot of things into consideration from your web page, the content, your Google reviews and profile, etc

[Nico Schwab @smart_test_ai]

Can't believe how fast Smart Test in growing ❤️

Our mission of making testing easier for everybody is exciting!

Let's Go 🚀

Focus on Building, we focus on Testing 🧐

[Nico Schwab @smart_test_ai]

We’ve spent the last year learning what makes testing slow and frustrating — so we can fix it for you.

Here’s what we found:

⚙️ Setting up a test suite from scratch is painful.
🧱 Maintaining tests as APIs evolve is even worse.
🧠 And writing validations in code slows everything down.

That’s why we built SmartTest — to make testing almost invisible:

– Describe a scenario in plain English
– Let AI generate the test cases and validations
– Run everything in your CI/CD pipeline automatically

We’re not just automating tests.
We’re removing testing from your mental load.

🚀 Curious? Try it free or check out our latest demo — link in comments.

https://t.co/lk3ts5AZ3X

[Nico Schwab @smart_test_ai]

More important than making money is helping people.

Do you agree?