softwareinblue

A hot-air balloon ride exploring the whimsy and caprice of enterprise software marchitecture sales hosted by the world’s foremost aeronauts.

[softwareinblue @softwareinblue]

In this short clip Francesca Krihely-Price, Head of Marketing at @osoHQ, joins @ctindel and @smayzak to discuss her outside seed and angel investing. https://t.co/XSDROAgMRC

[softwareinblue @softwareinblue]

In this short clip Francesca Krihely-Price, Head of Marketing at @osoHQ, joins @ctindel and @smayzak to discuss how VC funding has changed in recent years. https://t.co/TYWvQzNkzW

[softwareinblue @softwareinblue]

In this short clip Francesca Krihely-Price, Head of Marketing at @osoHQ, joins @ctindel and @smayzak to discuss KPIs for measuring DevRel teams. https://t.co/UnqYbc1c1o

[softwareinblue @softwareinblue]

In this short clip Francesca Krihely-Price, Head of Marketing at @osoHQ, joins @ctindel and @smayzak to discuss the TAM of the authorization market and potential natural acquirers.. https://t.co/cnA9gialiq

[softwareinblue @softwareinblue]

In this short clip Francesca Krihely-Price, Head of Marketing at @osoHQ, tells @ctindel and @smayzak that Oso is Spanish "For Authorization". https://t.co/OD7gonvHvi

[softwareinblue @softwareinblue]

In this short clip @matthewriley, VP/GM of Search at @elastic, joins @ctindel and @smayzak to discuss the strength of a RAG architecture over individualized LLM fine-tuning.

https://t.co/ft4bY6uND3

[softwareinblue @softwareinblue]

In Episode 32 @matthewriley, VP/GM of Search at @elastic, joins @ctindel and @smayzak to dive deeper into the RAG architecture with LLMs.
https://t.co/FSwvQhgyCi

[softwareinblue @softwareinblue]

@matthewriley, VP/GM of Search at @elastic, joins @ctindel and @smayzak to dive deeper into the RAG architecture with LLMs. https://t.co/FSwvQhh6rQ

[softwareinblue @softwareinblue]

In ep. 38, @jengates , Field CTO @Cloudflare
and former CTO @Rackspace
, joins @ctindel and @smayzak to discuss how Cloudflare now protects both websites and desktop users, and how Rackspace brings AI inference to the edge with GPUs in global PoPs.

https://t.co/dcQIK45r2O

[softwareinblue @softwareinblue]

In episode 36, Jeff Yoshimura, former CMO @snyksec and @elastic joins @ctindel and @smayzak to discuss the past, present, and future of marketing and sales for enterprise software in an AI world.

https://t.co/cY8Dk2patW

[softwareinblue @softwareinblue]

In this short clip @matthewriley, VP/GM of Search at @elastic, joins @ctindel and @smayzak to discuss the power of Elasticsearch which has both powerful keyword and vector search engines. https://t.co/NI2jg6eeGD

https://t.co/HybxPunTlA

[softwareinblue @softwareinblue]

In this short clip @matthewriley, VP/GM of Search at @elastic, joins @ctindel and @smayzak to discuss the decision process to add a second product line at Swiftype. https://t.co/zVZjmEQOyu

[softwareinblue @softwareinblue]

In this short clip @matthewriley, VP/GM of Search at @elastic, joins @ctindel and @smayzak to discuss product innovations based on early customer struggles. https://t.co/y5DbWX2keg

[softwareinblue @softwareinblue]

In this short clip @matthewriley, VP/GM of Search at @elastic, joins @ctindel and @smayzak to discuss the importance of getting early GTM right in startups. https://t.co/y5DbWX2keg

[softwareinblue @softwareinblue]

In this short clip Mark Green, Director of Presales at @goconsensus, joins @ctindel and @smayzak to discuss the powerful idea of trust state changes throughout the buyer's journey.
https://t.co/KLKNYGKOmj

[softwareinblue @softwareinblue]

In episode 35 @santonatuli, former researcher at @CERN and now Head of Data at @upsolver, joins @ctindel and @smayzak to discuss her Grand Unified Theory of Batch and Streaming Data Processing. https://t.co/AnziHCjWxd

[softwareinblue @softwareinblue]

In this short clip Mark Green, Director of Presales at @goconsensus, joins @ctindel and @smayzak to discuss the existence of champions who don't share product information internally and how it's useful information to know even when people AREN'T watching your pre-recorded demos.

[softwareinblue @softwareinblue]

In this short clip Mark Green, Director of Presales at @goconsensus, joins @ctindel and @smayzak to discuss why providing pre-recorded information to non-champion stakeholders before a live meeting happens is so valuable. https://t.co/RuHxcf5f6e

[softwareinblue @softwareinblue]

In this short clip Mark Green, Director of Presales at @goconsensus, joins @ctindel and @smayzak to discuss how you can automate parts of the demo process to prepare for conversations with prospects. https://t.co/T6O5Pz6l9U

[softwareinblue @softwareinblue]

In this short clip Mark Green, Director of Presales at @goconsensus, joins @ctindel and @smayzak to discuss how you can automate parts of the demo process to prepare for conversations with prospects. https://t.co/T6O5Pz6l9U