What do SPH, CYL, AXIS, and ADD actually mean?
Your glasses prescription isn’t random—it’s a precision guide to your clearest vision.
We break it down in our latest blog + why where you get your lenses matters.
#MadisonEyeDoctor#EyeExam#GlassesPrescription#MadisonWI
🚨 Only 3 days left to vote! 🚨
Help us win Brava Raves & Faves 💙
👉 Vote here: https://t.co/DhAKskTet1
Go to Style & Beauty → Eyewear → Sokol Advanced EyeCare
Thank you for supporting local! 🙌 #VoteLocal#BravaRavesAndFaves#MadisonWI
Still using eye drops all day with no relief?
IPL treats the root cause of dry eye—clogged oil glands & inflammation—not just the symptoms.
Now available in Madison, WI at Sokol Advanced EyeCare.
Learn more → https://t.co/o7Kz5Gub65
#IPL#MadisonWI#DryEyeRelief#LLLT
Itchy eyelids ≠ allergies 👀
Demodex mites can cause redness, irritation, and stubborn eye discomfort—and you can’t fully treat them at home.
Professional evaluation = real relief.
#EyeCare#EyeHealth#Demodex
Patients, friends, family, and hype squads — we need you. 💥
We’re honored to be nominated for Best Place to Buy Eyewear by Brava Raves & Faves.
🗳️ Vote daily in January
📍 Style & Beauty → Eyewear
🔗 https://t.co/sGVWWy832P
Local love means everything. 👓✨
A new year doesn’t ask for perfection—only presence.
Grateful for trust, growth, and the people who make this work meaningful.
Here’s to clearer vision, intention, and care in 2026. ✨
Welcome, 2026. We’re ready. ✨
We’re open with appointments available.
Have FSA or insurance benefits to use before they expire?
Use it or lose it—call us today and we’ll help you make the most of it. 👀✨
🎄 Christmas Eve Update 🎄
Our office will be closed on Christmas Eve and Christmas Day, so our team can enjoy time with their loved ones.
We’ll reopen after the holiday and look forward to seeing you soon.
Wishing you a joyful, peaceful Christmas 🤍
#MadisonWI#WeCareEyeCare
Biggest contact lens sale of the year 👀
15% OFF ANY size Alcon contact lenses
Free shipping
Prices go up in January—stock up now
Call or email us to order. These prices aren’t available online.
Alcon Branded Lenses Only. Can not be combined with Insurance. Active Rx Only.
Not all eye exams are the same.
Digital measurements.
Advanced diagnostics.
Personalized care.
We don’t guess. We measure. Then we customize.
Your eyes aren’t generic—and your care shouldn’t be either.
#ModernOptometry#PersonalizedEyeCare#DryEyeExperts#MadisonWI
Office Update ❄️
Due to extreme cold, a pipe in our building broke, impacting heat and water. We are closed today and may be closed tomorrow while repairs are underway. We’ll share updates as we have them. Thank you for your understanding.
— Sokol Advanced EyeCare
Why do your eyes burn more in winter?
Cold wind evaporates your tears.
Indoor heat dries the air.
Your oil glands slow down.
We explain what causes winter eye irritation—and what to do about it.
Full blog on https://t.co/DPM71FPIJK
#DryEyeRelief#WinterEyes
While the world is chasing Black Friday deals, we’re chasing rest, gratitude, and second helpings. 🥧
We’ll see you Monday—bright-eyed, refreshed, and ready to help you look and feel your best.
Enjoy your weekend, Madison. 🤍✨
#GivingThanks#MadisonWI
This season, our hearts are full. Thank you to our patients, our team, and everyone who lifts us up. Wishing you a warm and grateful Thanksgiving. 🍂
We’re closed Thanksgiving Day and Black Friday, reopening Monday.
#Thankful#MadisonWI
Frame Friday just got a West Coast upgrade.
Meet RAEN: hand-finished details, modern silhouettes, and that effortless California cool.
If your eyes had a mood board, this would be it. ✨
Your next favorite pair is waiting at Sokol Advanced EyeCare. 🌊👓
👀 Don’t let your benefits disappear!
Use your insurance, FSA, or HSA before they expire—on glasses, contacts, drops, or supplements.
You earned it. Don’t lose it.
#UseItOrLoseIt#EyeCare#MadisonWI