@i_mika_el Or maybe you were agreeing with me ;)
The stack has to be consolidated and replaced with something that smartly covers more of the work, and focusing on lower volume outreach. That fixes fatigue on both ends
Two things that are happening
1. Market fatigue, more than ever, when it comes to cold outreach
2. Market fatigue, more than ever, when it comes to the insane number of saas tools that goes into a GTM stack.
My math on the above? ->
@i_mika_el I think you're arguing against a phantom ghost - I 100% agree that an operator would get more fatigued by more tools added onto an outreach stack. That's why I don't suggest it in the infographic, and it's not what I expect will happen either.
Tool consolidation into mega platforms that solve for many problems at the same time, eliminating the need for subs to 30 different tools.
Meanwhile, this is done in a highly bespoke way.
I've also been drawing and creating digital art since my teens, for game projects and things like that - today I use AI to help. That's NOT socially accepted AT ALL.
And the list goes on.
Why is A so accepted but B not?
I'm trying to rationalize why we see different types of LLM use so differently.
Personally, I'm a scrappy jack of all trades. Never became super good at one thing. Sad. :(
I've been coding since my teens - today I use a lot of AI to help. That's socially accepted.
Why?
wanted to share a little sales trick that uses Claude's browser extension to network with LinkedIn's Sales Navigator.
People don't want automated outreach. So let's do this better
MOSA - Make Outreach Small Again (or in Swedish - smash!!)
Join me in my sadness. AI didn’t help much with cold outreach, it just made bad outreach cheaper...
Now it’s just more polished and sent to 10x more people.
Claude, write me a nice structu..-- eh whatever, I'll write it myself
TL;DR:
Beetroot and I have parted ways after 10 years. 💙 what a journey it's been
I’m now working full-time at my own company, Lumenbase, a revenue operating system for relationship-driven B2B sales