A big thank you to everyone who joined us at #GoogleLondon today. What a productive day with lots of fascinating insights from all speakers and exciting conversations with attendees. If you couldn't attend then get in touch to speak to one of our experts on #PerformanceMarketing
Analyse social data sets based on what they follow, not what they say to get the best insight for acquisition targeting #retailperformance@fiftymedia@equimedia
@google on AI and Machine Learning: "as a base level, a brand can be consuming 70m signals per second. If your competitors are embracing AI, imagine how far behind you will end up" #retailperformance@equimedia
Many brands are failing to meet consumer expectations of mobile sites. Not delivering on mobile expectations will harm your performance. Our understanding of mobile UX, combined with AMP ensured a 99/100 speed score for Petplan. Find out more:…https://t.co/gi2xaBfcDV