Talk to your social media manager BEFORE you create the content you want them to post.
Invite them to the meetings.
Tell them your goals.
Ask them questions.
Listen to their thoughts.
Build with them.
Their job is to help craft content that works on social, not just hit send
A new section of the High Line opens today! Made of two bridges, planted with over 150 trees and shrubs, the elevated pathway – called the Moynihan Connector – links West Midtown to the West Village by extending the @highlinenyc spur 600 feet.
Looking for a quieter place to camp for 4th of July? The @MichiganDNR and @MIVeteran are highlighting quieter options to help veterans with PTSD, pet owners and others that would like locations farther from community fireworks. For more info, visit https://t.co/zuWxTm9WPg.
Looking to plan a sustainable getaway this #EarthDay? 🌎 Hop on a ferry to a green oasis with city views, climb through a forest on an eco-friendly course & more at these NY destinations: https://t.co/Rg85RfKWeM
📸: @kingy27nyc / 📍: Governors Island
I don't think there's a social media manager alive that actually knows how to work anything in Meta Business Suite--it's just Googling "How do I _____," asking other SMMs, and crying...lots and lots of crying.
Seriously, Meta Business Suite is just such a convoluted mess.