Honored to be one of this year's finalists for CMO of the Year by @cmo_alliance. Check out all the amazing candidates and vote for your favorite.
https://t.co/kpg2W1oeAX
#CMO#BestMarketing#CMOAwards
Honored to be one of the 2026 CMOs to Watch List from @cmo_alliance. Check out the full list of amazing marketing leaders from around the world at https://t.co/oFu65cZF7r
In my recent podcast interview w/ https://t.co/99JJ9RYpC5, I summarized my thoughts on marketing in 2026, including
- Marketing channels are all hyper-specialized
- Outbound isn’t dead. It’s being reborn w/AI
- Events are bigger than ever!
https://t.co/PfWUHv8TFK
Great example of a creative content strategy from Salesforge. A l list of #BlackFriday and #CyberMonday deals from #SalesTech companies. Landing page has a video agent ready to engage prospects.
https://t.co/HwXQDxRhRi
I'll be speaking about the 1st 90 Days as a #CMO today at @cmo_alliance Virtual Summit along w/panelists from Unilever, Lenovo, HKA, & Attentive.
Topics include:
- Build trust w/CEO & Exec team
- Balance quick wins w/long-term strategy
Register at:
https://t.co/bsMWKO7Oau
Looking forward to moderating a panel on 2025 Market Outlook with the F-Suite community today. We'll be discussing expectations for growth, IPOs, M+A, and generative AI adoption.
Love this - Grammarly Authorship - Proves that your writing is original and authentic - not fake content generated from ChatGPT or AI.
https://t.co/YMaFMdaSoN
Well said by @jasonlk - Why marketers don’t make good CROs. There’s a big difference between opening a sales cycle (with lead generation) and closing a big deal.
https://t.co/QssLOYfOef
Some data from Ramp @tryramp on SMB ad spend that is helpful for benchmarking Facebook and Google Ad budgets for #marketing.
Also, interesting that SMBs spend ~3X FB vs AWS and 2X Google Ads vs AWS
Love 37signals content strategy-- There's no editorial calendar. No content marketing team. No writers. The leaders write. They write when they only have something to say - even if only 1x per month. They don't shovel out meaningless dribble no one cares about! #Saastock
37signals at #SaaStock USA. Jason Fried explaining recent hires including a new head of #marketing after many years of running the company without marketing
Jason Fried, co-founder and CEO of 37signals, on stage at #SaaStock USA explaining hiring philosophy- stay as small as possible and only hire when it hurt. Don't invent work to do.