Most accounts pin their best post. I'm pinning the truth: your hiring is broken, you know it's broken, and you keep doing it anyway.
I’m here to yap about it all…
I learned one of my most important hiring principles from coaching soccer.
Coach a top team for a couple years and, like any great company, you end up with a core of excellent performers.
On a roster of 18, maybe 12 to 15 players have been around, understand the ethos, play with intensity, and have earned their spot. That core is the foundation of future success.
But when tryouts come around, the coach's job is to serve that core by upgrading the 3 to 6 players who aren't at that level.
Here's the part most coaches and business leaders miss.
Say you have 14 locks and 4 bubble players.
The inexperienced coach recruits to replace the bottom 4. "I like my 14, I just need upgrades on the 4."
The problem: you've set the bar too low. You end up replacing bubble players with bubble players. If that's the plan, keep who you have. Better the devil you know.
The only way to actually level up is to recruit 4 players who would be better than any of your existing 14.
Players who take spots 1 through 4 next season, not 15 through 18.
Now the guys who were 11 through 14 are fighting for spots 14 through 18 all year. The whole group rises.
Recruit for the top, not for the bottom.
David Ogilvy said it best: hire people smaller than us and we become a company of dwarves. Hire people bigger than us and we become a company of giants.
The only way to hire bigger is to aim for people who will be the best on your squad. The comfortable middle gets pushed to the difficult bottom, and then it's on them to decide: stay there, or fight for the top.