Marina Stojanovski

⚡️Product Leader @ Climate-Tech Scaleup, PhD
🚀 Scaling Products & Teams at Growing Companies
💡 Insights on Product Management, Tech, Leadership

[Marina Stojanovski @stojmarina]

If you're a product leader, a product manager, a member of a product team, or an entrepreneur building a tech product, you'll find useful insights in my newsletter.
https://t.co/s4eB3GceSj

[Marina Stojanovski @stojmarina]

Most of my toughest weeks as a leader didn’t come from poor execution—they came from failing to manage up.

Managing up isn’t about politics.
It’s not about playing games or performing for promotion. It’s strategic storytelling.

Check out my post!
https://t.co/OmCXVd8DUA

[Marina Stojanovski @stojmarina]

Every product leader is being asked to "Bring AI into the product" — but not every use case makes sense.

Here are some practical principles and decision patterns to help you figure out where AI adds real value — and where to hold back.
https://t.co/vfAC54s0l2

[Marina Stojanovski @stojmarina]

AI is transforming how we build and operate.

Many companies are realising: their current roadmaps feel off.

The challenge isn’t if we should act — but how to act without chaos.

Here are a few principles to help integrate AI safely and strategically
👉 https://t.co/5jTbO0KyQz

[Marina Stojanovski @stojmarina]

From solving problems → creating an environment where less problems arise

From hitting a milestone → designing a system where milestones are the default

This is System Leadership - to build a system where value keeps flowing without you in the room.

https://t.co/iftxqSjN4a

[Marina Stojanovski @stojmarina]

Vision and velocity are not enemies. They need each other.

Great leaders know:
- Vision without execution is useless
- Execution without vision is aimless

The real skill? Holding both.

https://t.co/biPn2ovJeU

[Marina Stojanovski @stojmarina]

⚠️Too many teams hire to scale… But end up scaling the chaos.

✅ Hire to fix the bottlenecks, not to multiply them.
Fix the system first. Then scale the team.

[Marina Stojanovski @stojmarina]

https://t.co/ugnIoXhRcz

[Marina Stojanovski @stojmarina]

⭐ New article alert!

Did you know that understanding the Margin of Error in usability testing can save you from costly mistakes?
Learn why no test result is 100% accurate and how you can ensure reliability in your insights!

Link in the comments 👇

#UsabilityTesting

[Marina Stojanovski @stojmarina]

High-performing organizations don’t need well-rounded individuals —
they need exceptional individuals and well-rounded teams.

https://t.co/zmuv8cE7uM

[Marina Stojanovski @stojmarina]

Are you maximizing the full potential of your team?

Ask your team a simple question:

“Do you feel your unique strengths and skills are fully utilized in your current role?”

Ask yourself the same thing.

You might reveal a lot of hidden potential.

[Marina Stojanovski @stojmarina]

@KiwiDenny Good advice for everyone, engineers as well

[Marina Stojanovski @stojmarina]

@byosko Life is more fulfilling when you can focus on developing your strengths. But how often do you think this actually happen in the workplace? Do you think people leverage their full potential at work?

[Marina Stojanovski @stojmarina]

How do investors assess your roadmap?

One key insight from my chat with @byosko:

"A roadmap is to show investors you have a structured approach to prioritization & execution, in reality, it rarely play out as planned."

📌 Keep it directional, but agility is crucial.

[Marina Stojanovski @stojmarina]

@byosko https://t.co/09TaBmGcTn

[Marina Stojanovski @stojmarina]

💰 Want to raise your next round?

Ben Yoskovitz (@byosko) shares how investors evaluate companies at each stage:

More great insights from my conversation with Ben in the article bellow 👇

[Marina Stojanovski @stojmarina]

💡 Why do scaleups fail?

Ben Yoskovitz @byosko shares his perspective on the companies biggest mistakes.

Check the latest interview article with Ben for more insights.
https://t.co/09TaBmGcTn

#scaleups #venturecapital

[Marina Stojanovski @stojmarina]

Read the full interview here:
https://t.co/09TaBmGcTn

#startups #venturecapital

[Marina Stojanovski @stojmarina]

🚀 How do investors evaluate growing companies?

I sat down with Ben Yoskovitz @byosko to dive deep into what separates high-growth startups from those that stall. Here are the top insights 👇

[Marina Stojanovski @stojmarina]

🔹 Investors at Seed stage bet on problem validation and founders passion.
🔹 At Series A and beyond, analytics and business metrics matter a lot.
🔹 Leadership must evolve as company scales.

[Marina Stojanovski @stojmarina]

Software deliveries are most often marked by delays, late nights, and frustration.

But delays are not an engineering problem alone—they are a shared responsibility.

Here’s a guide with strategies for Leadership, Sales, PMs, and Engineering teams to address this challenge.

https://t.co/qvlAkQzYUT