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The greatest Nike Advert ever

[Ad Professor @The_AdProfessor]

8. Take it to the Next Level

Principle: Lollapalooza Effect

Charlie Munger has an idea called Lollapalooza.

It's when you stack multiple persuasion techniques together.

This ad combines iconic athletes, POV camera AND zero to hero storytelling.

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@SelnaKim Example?

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@Enigmaiesh Cope

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@Matt_Law_DT It’s Luton

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@TomRoddy_ He’s not an £80M player. £45M at best

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@Indian_Bronson Vivek isn’t even American and is Indian lmao

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What’s so great about Tate? What does he actually do for a living outside before becoming more famous for spouting views anyone and everyone has? Lol.

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@skysports_sheth £80M he’s there’s

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@FabrizioRomano Tap in merchant

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@GraemeBailey @90min_Football This makes no sense

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@cfbayern @BILD_Sport LOOOOL I’m so sick of this saga.

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@cfbayern This is very telling about his character

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@Officialprinco1 @Dan_KP @David_Ornstein Sad cope. He was a legend at your small club already

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@TheAthleticFC @David_Ornstein @jaydmharris @gunnerblog How does that work if he has a year left? Loool

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@Olly_A_informer Just reposting Fab news

[ALL THE SMOKE Boxing @atsboxing]

Texas showing up for their guy @ErrolSpenceJr ⭐

@TwinCharlo x @dallascowboys

#SpenceCrawford up next on SHO PPV: https://t.co/lcYztq47iF

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@SkySportsLyall @skysports_sheth @SkySports_Tim Shit fee

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@J_Tanswell Imagine retiring at 25

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@brutalfightz Lame. Guy is a loser for arguing with a woman let alone full on fighting her

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@spectatorindex Degenerate