Sander Crombach

[Very Disco @verydiscoapp]

Very Disco received a shoutout in @TechCrunch! We were mentioned in an article about Dexia AI. Congrats on launching your v2 @dexa_ai

#techcrunch

https://t.co/gf8JTZJWC5

[Very Disco @verydiscoapp]

We're live on @ProductHunt! https://t.co/fTL6362iF6

[Sander Crombach @studiocrombach]

@ThisIsSethsBlog "Identify your most profitable demographic. They will eventually enable your idea to "migrate to the rest of the masses." You need to figure out the group of people that's most profitable for your business and appeal to them."

#sethgodin #targetaudience #icp #personas

[Sander Crombach @studiocrombach]

@ThisIsSethsBlog's vision on “How You Create A Remarkable Product”:

“In the past, brilliant marketing could sell even the most ordinary product or service. But today, competition is so fierce that you actually have to create something remarkable in order to succeed.”

👇

#icp

[Sander Crombach @studiocrombach]

@ThisIsSethsBlog "Because unless people are going to be fascinated by it, they're not going to talk about it. In the beginning, the customers you attract are crucial, because they're going to be the ones who get the word out for you."

👇

#targetaudience #customers #icp #market #dempgraphics

[Sander Crombach @studiocrombach]

@lennysan - Price point (e.g. sells software that’s $10k ARR)
- Geo (e.g. urban centers, LatAm)
- A unique place the user spends time (e.g. Node.js community)

#icp #personas #targetaudience #marketaudience #audience

[Sander Crombach @studiocrombach]

I absolutely love this simplified way of defining your ideal customer profile (by @lennysan). Just think of three attributes and focus on that.

"In the chart notice how most companies landed on exactly three attributes. Some had more, but no one had fewer."

👇

#icp #personas

[Sander Crombach @studiocrombach]

@lennysan - Pain point you’re solving (e.g. compliance, internal transparency)
- Company’s unique way of working (e.g. design-driven, operationally heavy)
- Specific tech used (e.g. data warehouse, GitLab)
- Type of business (e.g. B2B SaaS, e-commerce)

👇

[Sander Crombach @studiocrombach]

This is what the investors told the AirBNB team all the way in the beginning:

"Don’t even afraid of competition. If your product is good enough, it will stand out."

#investment #investors #entrepreneurship

[Sander Crombach @studiocrombach]

I love consistently improving the customer journey of a startup. It's crucial to keep updating it; the simpler and shorter it is, the easier it will be for your customers, and the higher the conversion rate.

#startup #customerjourney #growthhacking #growth

[Sander Crombach @studiocrombach]

If you had the chance to play a game and redo your career, what would you do differently?

https://t.co/5mdlIV1zi7

#roy #rickandmorty #career

[Sander Crombach @studiocrombach]

I came across this quote by @leijun, founder of @Xiaomi:

“You have to make products the customer will scream for. If you merely provide a product that has value for the consumer, there will be a lot of similar products and your fans will have no incentive to buy your product.”

[Sander Crombach @studiocrombach]

I'm so thrilled that our startup @casechat has a launch customer! We facilitated a user test with lawyers from law firm @reinpuntnl, allowing us to test our latest app version and improving our app based on their feedback.

#startup #launchingcustomer #usertest #lawfirm #casechat

[Sander Crombach @studiocrombach]

If you are thinking about selling your SaaS, here are three recommended brokers:

If your ARR is below $100,000:
- Investors Club https://t.co/CbgrySxSWj
- Buying Online Businesses https://t.co/JLmcF0Auhk

If your ARR is above $100,000:
- Quiet Light https://t.co/aOyS27nj5f

[Sander Crombach @studiocrombach]

I stumbled upon a new podcast (with over 500 episodes 😱) that is both inspiring and educational. It provides great insights into how other entrepreneurs achieved success.

https://t.co/wN8WY0nBg9

#entrepreneurship #venturebuilding #podcast #entrepreneurs #successstories

[Sander Crombach @studiocrombach]

Startup funding rounds numbers:

- Pre-seed: amount $100,000 - $250,000
- Seed: amount $500,000 - $2M / valuation $3M - $6M
- Series A: amount $23M / valuation $24M
- Series B: amount $33M / valuation $40M
- Series C: amount $59M / valuation $68M

#funding #startup #seed #seriea

[Sander Crombach @studiocrombach]

"We only need to photocopy their identity document and give them the room card. A well-designed automatic registration system reduces staff from dozens to just a few."

#foundernotes #jiqi #gop #serialentrepreneur #entrepreneur #HuazhuGroup

[Sander Crombach @studiocrombach]

Ji Qi in his book https://t.co/N9PqJtOP3Q about how they went from 30% to 70% GOP:

“When we took over, the hotel’s gross operating profit (GOP) was 30%. After our team took over, the GOP rose to about 40% but I set a target of a 70% GOP."

👇

#jiqi #HuazhuGroup #foundernotes

[Sander Crombach @studiocrombach]

"The changes cost a few thousand dollars but reducing six staff meant the annual payroll saving exceeded tens of thousands of dollars.The front desk originally operated on three shifts with four or five people on each shift. I changed it into self-service registrations."

👇