Ghada W. Azzi

living in a bubble at times, managing editor of @ArabAd_mag all the time

[Ghada W. Azzi @sugarpoppy]

You left a huge void dad!! Life will never be the same again... May your sweet soul rest in eternal peace✨❤️✨

[ArabAd @ArabAd_mag]

Tribute issue dedicated to Walid Azzi, publisher & chairman of #ArabAd, who passed away Nov.29, 2018. RIP ✨A nostalgic journey into Walid's path, heart & mind via beautiful stories shared by friends/colleagues; also an album of photos + editorial quotes featured.
#WalidAzzi

[Ghada W. Azzi @sugarpoppy]

Hela helaaaa…. #Gaza’s fishermen defying all threats..

[جسور نيوز @JusoorNews]

صيادو غزة يتمسكون بالبحر مصدرًا للرزق رغم التحديات

[Ghada W. Azzi @sugarpoppy]

From a single wall at Chez Maguy in Batroun to a citywide open-air gallery, Urban Blooms— an initiative by BeyArt powered by @ArabAd_mag — is set to redefine how art is experienced—one mural at a time.

#muralart #urbanbloomsleb #streetartlebanon #Batroun

[Ghada W. Azzi @sugarpoppy]

Un vrai clown ce bonhomme !!
#trumpspeech #trump

[Ghada W. Azzi @sugarpoppy]

At this point, the mockery of Trump isn’t even satire—it’s a genre of its own. And the volume of it is… historically impressive.

[Ghada W. Azzi @sugarpoppy]

“It is my territory not his!!” stated Ghassan Salamé when asked how he felt seeing Netanyahu parading on the Lebanese territory.

[L'oeil Medias @LoeilMedias1]

Ministre de la Culture Ghassan Salamé :

J'ai été consterné de voir Nétanyahou parader sur le territoire libanais.

C'est mon territoire. Ce n'est pas le sien. Ils rasent des villages entiers.

[Ghada W. Azzi @sugarpoppy]

Today jury chairpersons gathering to select Grand Prix. @whitesquare_xi

[ArabAd @ArabAd_mag]

White Square Mass Media Jury chaired by Ghada Azzi, our CEO/ managing editor (@sugarpoppy) met yesterday. Media leaders from Beirut to Bangkok gathered to sift through creative sparks within 150+ entries from 38 countries.
Stay tuned— maybe one local win is around the corner ;)

[Ghada W. Azzi @sugarpoppy]

Dabbling with AI… and stickers.. Accidentally started a creative riot. it’s so much fun… and addictive❣️

[Ghada W. Azzi @sugarpoppy]

@tarekchemaly Pfff.. something not right here.. doesn’t entice you to zoom in and read.. lousy design & colors I think..

[Ghada W. Azzi @sugarpoppy]

@hindmezaina https://t.co/BKvfwpufNQ

[Ghada W. Azzi @sugarpoppy]

Building on their Valentine’s Day success, where the red rose shaped the Arabic word for “Love” (ّحب), this time Exotica rolls out a beautiful and symbolic tribute to moms ahead of Mother’s Day (March 21) with the tulips forming the word “ّأم” (Mother) in Arabic. #creativeads

[Ghada W. Azzi @sugarpoppy]

@MadHattar @hindmezaina No not anymore. It is handled by The Department Middle East.

[Ghada W. Azzi @sugarpoppy]

So ready for summer. 🦋🌻
Weekend vibes in Lebanon.. The beach is calling and it feels good! 😎

[Ghada W. Azzi @sugarpoppy]

Recharging for another week of crafting stories, breaking the ordinary, and chasing beautiful stories to share🦋

[Ghada W. Azzi @sugarpoppy]

#ItHasToBeHeinz can’t stop loving their ads. Flawless execution every time. Never too messy, just the right amount of zest ❣️#creativeads #advertisingcreativity @HeinzTweets

[Guillaume Huin @HuinGuillaume]

God-tier real time marketing from Heinz

[Ghada W. Azzi @sugarpoppy]

Hmm, this major overpricing really threw me off!!
The ‘Ice Breaker’ candy box is going for 5.9$ @SpinneysLebanon but only 2.5$ @ Grab n’ Go – same product, different price tags. 🤔 #hownormalisthis? Knowing that both brands are managed by Gray Mackenzie Retail Lebanon (GMRL). 👎🏻

[Ghada W. Azzi @sugarpoppy]

Spotted the new @ArabAd_mag campaign out in the wild? 💥
'Communication is what binds us'—it’s not just a tagline, it’s our firm belief—and a reminder that it’s the backbone of everything.
Here's to starting 2025 with a bang! #advertising #oohmedia #oohads #OOH #lebanon

[Ghada W. Azzi @sugarpoppy]

Nice packaging & practical for cashews’ munching but the graphics are yuck .. needs re-working big time.. because the cashews are so yummy..
#designpackaging

[Ghada W. Azzi @sugarpoppy]

@elonmusk Hehe!! Best coke ad..
Celebrity endorsement worth millions…
Cheers Elon 😊

[Ghada W. Azzi @sugarpoppy]

https://t.co/dE8LiVnJhr

[Ghada W. Azzi @sugarpoppy]

Magnifique cet album de Camille Lellouche.. 👌🏼 il s’écoute de bout en bout. Voilà envie de le partager tellement j’m🦋

#listeningnow #frenchmusic

https://t.co/fCMttFFpws