1,000 Miles, Four Families, One #ChristmasTree: A balsam fir tree’s journey from a farm in Nova Scotia to a living room in Ridgewood, Queens, reveals the hard work necessary to deliver holiday cheer. https://t.co/8Nqe1v18PD via @nytimes#holidayseason
Join me in spreading the word about #14YPortraits, a photo project by @bridgetbadore featuring more than 50 individuals who share why it's importance to have an open, inclusive community center. Share the #NYDowntownStory today: https://t.co/3BjF2F0Htx
@SmirnoffEurope is hoping to back up its brand focus on #diversity by championing action to help change perceptions & increase understanding of the #LGBT community: https://t.co/EqCPTFCaU3 via @marketingweeked
"I’m thankful that I have a lot of friends here at the 14th Street Y After School, and that I basically know everyone so it’s really fun and nice." Read Wendy's #NYDowntownStory: https://t.co/GuWgQT7ZY0
Many companies are seeing great benefits in #CorporatePhilanthropy, which highlights to customers/employees that they care about the state of the world, and are now focused on showing #impact through #metrics. https://t.co/d5EClNaJpE via @nytimes
@GoFundMe’s recently launched “Kid Heroes,” an online fundraising hub that showcases charitable campaigns on the giving platform created by children, part their a new move to get into #contentmarketing https://t.co/4nsomlejb6 via @FastCompany
Message consistency is essential across all mediums, from a Facebook ad to an email, so you don't confuse your audiences, via @RKDFundraising at #NYNTechCon
#Nonprofits should be taking advantage of UTM parameters & source codes across all digital mediums and campaigns, so you can track where people are clicking from and to. via Charles Lehosit of @RKDFundraising at #NYNTechCon
"Most important thing for marketing is tracking analytics. If you aren’t, your digital marketing is useless. You need the data to understand how people are interacting w/ your ads & the clicks/movements btw your campaigns & website." Jake Grinsted, @Simply360#NYNTechCon
Great #tech resource for #nonprofits is @NTENorg's 501 Tech Club, where pros & accidental techies come together to share advice, resources, local and news: https://t.co/enk1e17zaY #NYNTechCon
"The more #IT can be seen as an asset in leveraging organizational visibility, the more importance people will put on having IT capacity. IT should be part of regular meetings w/ staff & senior leadership as well as vendors." David Dring, @SelfhelpNY#NYNTechCon
"Advice to #nonprofits interested in getting an #IT#consultant: you want a consultant that's good, fast, and cheap. But in reality, you'll only get two of those things," says Paul Bennett of @HungerFreeUSA at #NYNTechCon
"#Nonprofits, especially small ones, have difficulty assessing cost breakdown for IT solutions. SelfHelp created a technology committee of non-providers to help make informed #IT decisions," says David Dring of @SelfhelpNY at #NYNTechCon