Sydney Larriviere

[Ahmed Al Harraq @ahmed_alharraq]

https://t.co/PNzMEAQ0QJ

My sister-in-law's pup was diagnosed with B-cell lymphoma at only 2 years old which has crushed the family.
Please, share the link to this GoFundMe we made for his treatment! Consider donating if you can.
#dogsoftwitter
#dogcancersucks
#goldenretriever

[Rhett & Link @Mythical]

RT this photo for a chance to win one of these lotto tickets signed by us! Go go go!
https://t.co/XCFYogvRBq

[Sydney Larriviere @sydneymaxine]

That awkward moment when literally all of these things happen... #yk16spring https://t.co/qNIl4nJK3T

[PR Daily @PRDaily]

6 writing mistakes PR pros should never make https://t.co/ELAxdPgXVq

[Sydney Larriviere @sydneymaxine]

Cultivating relationships with donors in nonprofit PR can be challenging, but the reward is worth the added work #YK16spring

[Sydney Larriviere @sydneymaxine]

I can't wait to have the benefit of working for an organization that matters to me when I enter the nonprofit sector of PR! #YK16spring

[Sydney Larriviere @sydneymaxine]

@PRDaily must know #YK16spring has been focusing on infographics this week! https://t.co/z4tevUOeA7

[PR Daily @PRDaily]

Infographic: 10 ways to draw more attention to your press release https://t.co/8UZHcBnqvV

[Sydney Larriviere @sydneymaxine]

Check out our infographic on the Top 5 Places to Eat for LSU Students! #yk16spring

[Sydney Larriviere @sydneymaxine]

Just an update on the SeaWorld fiasco for everyone! #yk16spring https://t.co/wwKQMUYC48

[Sydney Larriviere @sydneymaxine]

@Chevrolet + @KS_Foundation teamed up for a campaign on Leap Day to #DayItForward, and it's incredible! #YK16spring https://t.co/jme94U4QXY

[Kevin Spacey @KevinSpacey]

This is what it's all about. Watch me #DayItForward to a young actor with @Chevrolet + @KS_Foundation https://t.co/1A6pBTdQsk

[Sydney Larriviere @sydneymaxine]

Abercrombie will have a PR problem until they fix the ethical morals they base their company on. #equality #yk16spring

[Sydney Larriviere @sydneymaxine]

Measuring sentiments can be a bit tricky. Be aware of nuances and sarcasm! #yk16spring

[Sydney Larriviere @sydneymaxine]

That awkward moment SeaWorld can't respond to a PR crisis earlier than 2 years later #yk16spring

[Sydney Larriviere @sydneymaxine]

Push media won't get you the high interactivity you want. Try pull media to achieve this plus constant interaction #yk16spring

[Sydney Larriviere @sydneymaxine]

Following a code of ethics is key to building a lasting relationship on any social media platform. #yk16spring

[Sydney Larriviere @sydneymaxine]

Reputation is built from trust. Without it, people have little to go off of. Build the trust you would want from companies #yk16spring

[Sydney Larriviere @sydneymaxine]

"Trust is like the air we breathe. When it's present, nobody really notices. But when it's absent, everybody notices." -Buffett #yk16spring

[Sydney Larriviere @sydneymaxine]

Make your main goal being able to reach the people behind a business, instead of focusing on the business itself #yk16spring

[Sydney Larriviere @sydneymaxine]

Be aware of who your target audience is, and learn how to keep them interested in various ways. #yk16spring

[Sydney Larriviere @sydneymaxine]

Always remember the POST model for an effective social media plan: People, Objectives, Strategy, Technology #yk16spring

[Sydney Larriviere @sydneymaxine]

As a PR professional, always keep the ROPE process in mind: Research, Objectives, Programming, Evaluating, Stewardship #yk16spring