Symplicity Designs

We help organizations improve, innovate, and grow.

[UNB Alumni @unbalumni]

Congratulations to Mark Symes (BScF’08) for being named to @cfimag's Top 20 Under 40 list! Mark co-founded @sym_designs and continues to support the forest sector by helping individual organizations reach their maximum potential.

[Symplicity Designs @sym_designs]

@FuelForIdeas "Charcoal is looking to democratize the digital media buying process and allow regional marketers access to tier 1 digital platforms." 👏 Great news!

[Charcoal Marketing @FuelForIdeas]

Some big news coming from the #CharcoalMarketing HQ today!

https://t.co/VIGgSXFMry
#programmatic #mediabuying #onlineadvertising #SEM

[Symplicity Designs @sym_designs]

Great piece from @ThisIsSethsBlog on the realities of running a small business. "Resilience and flexibility go together."

[Seth Godin @ThisIsSethsBlog]

A small business isn’t simply a little version of a big business https://t.co/mHWCLF95di

[Symplicity Designs @sym_designs]

If you've ever felt like other leaders around you seem to have more hours in their day, it's because they very well likely DO. Check out Ari Meisel's work on "Less Doing" to learn how to get your processes to work FOR you.

[Ari Meisel @arimeisel]

And now that I’ve been doing this for a while, people send my things by Twitter, Slack, Email, and even SMS on a near hourly basis #ifttt #ifttt https://t.co/XjqbJJuUFz

[Symplicity Designs @sym_designs]

Great reminder on productivity. Check out Bailey's work to learn more about productivity as accomplishing what you INTEND to, however much or little that is. You are in control of what you intend to do today.

[Chris Bailey @Chris_Bailey]

Just a reminder that it's okay to not be productive. It's also okay to find it impossible to focus, make sense of the current situation, or understand what's going to come next.

We're all in the same boat with the coronavirus shutdown. Let's stick together.

❤️

[Symplicity Designs @sym_designs]

Think Local & Buy Local!

[Patrick Sullivan @prezhfxchamber]

Thank you @StephenMcNeil. I was out this afternoon visiting a number of local businesses. They were very excited to see their customers again! #shoplocalhfx #ilovelocalhfx @halifaxchamber

[Symplicity Designs @sym_designs]

Great quote! When reflecting on your business, what problem do you solve for your customer (Purpose)? How are you constantly improving the way you in which you solve that problem (Improvement & Innovation)?

[James Clear @JamesClear]

“The four idea principles are:

(1) Find a human need, an unsolved problem

(2) Master all of the essentials of the problem

(3) Give a new “twist” to an old principle

(4) Believe in your idea—and act!”

—Bruce Lee

[Symplicity Designs @sym_designs]

LIVE TWEET Thank you to everyone who joined us for today's webinar! We will be live again on Friday with entrepreneurs @davidalston and @lebrun to discuss their two-part article on reopening the economy. Register at the following link. #SymChangingTides https://t.co/yFF5bSeMSP

[Symplicity Designs @sym_designs]

LIVE TWEET From the Q & A - Only 12.5% of the American economy was online pre-pandemic. But you will not "win" simply by existing online. What problem do you solve? How are you communicating that to your core customers? #SymChangingTides

[Symplicity Designs @sym_designs]

LIVE TWEET As a leader in 2020, most of your team has likely never had to deal with any major catastrophe on a global level. Leaders must help their team become comfortable with discomfort. Lead the way to tried and true coping mechanisms and habits. #SymChangingTides

[Symplicity Designs @sym_designs]

LIVE TWEET From the Q&A - Humans are notoriously terrible at understanding the impact of their short-term behaviours on their long-term goals. There are countless ways to "hack" your routine and set yourself up for success. Find the one that works for you. #SymChangingTides

[Symplicity Designs @sym_designs]

LIVE TWEET There are two types of leaders right now. “The ones who don’t need to wait for evidence to act, and the ones who put their heads in the sand and rely on the old numbers. Only one will win. Which are you?” - @mhiggins #SymChangingTides

[Symplicity Designs @sym_designs]

LIVE TWEET New Markets: Zoom has flattened the world. Whether you are in downtown Toronto or rural New Brunswick, how can you get your great service out to new markets? #SymChangingTides

[Symplicity Designs @sym_designs]

LIVE TWEET Reposition by reinforcing employee and consumer confidence. Can you execute safely and effectively? Have you clearly communicated that? #SymChangingTides

[Symplicity Designs @sym_designs]

LIVE TWEET To pivot, look for a 1-step adjacency. How can you provide a new service or product to the customers that already love you? How can you offer your existing capabilities to a new customer? #SymChangingTides

[Symplicity Designs @sym_designs]

LIVE TWEET Ask yourself these three questions to move from Defense to Offense. How can you Pivot? How can you Reposition? How will you reach new markets? #SymChangingTides

[Symplicity Designs @sym_designs]

LIVE TWEET Do you have your head on a swivel, ready to skate to where the puck will be rather than where the puck is now? Where is the World landscape headed? And the Market landscape? #SymChangingTides

[Symplicity Designs @sym_designs]

LIVE TWEET What does your business look like in the next three phases? 1. Survive the Worst of the Pandemic. 2. The Low-Touch Economy (16-24 months). 3.The Next Normal (new post-virus buying habits). #SymChangingTides

[Symplicity Designs @sym_designs]

LIVE TWEET Even owners who are seeing a large increase in business are having to figure out how to do it safely. Variance can kill an organization, so this increase can cause just as much turmoil in certain cases. #SymChangingTides

[Symplicity Designs @sym_designs]

LIVE TWEET "If 60% of people wear masks that are 60% effective, that's enough to control the epidemic." If you have not already done so, check out @tomaspueyo's work on Medium. #SymChangingTides