The “magic of magazines” has delivered a high level of engagement with consumers stuck at home during major city lockdowns around Australia, according to the latest @roymorgan readership report.
https://t.co/TM2OM2VhXY
#magazines#print#publishing#magazine#lockdown#media
“I like taking lifestyle #journalism and giving it a certain depth that is quite hard to find elsewhere. Lifestyle journalism doesn’t have to be fluffy and irrelevant." #TMagazine Australia Publisher Katarina Kroslakova.
#magazines#journalism
https://t.co/Ca0jz3J6fg
Do you have a subscriber renewal strategy?
crmSubscribe's Alan Leech gave TMSN his top tips to maximise renewals:
↪️ Start early
↪️ Segment
↪️ Reconnect
↪️ Automate.
#magazines#subscriptions#renewal#renew#publishing https://t.co/Efk4DJp9uf
Do you adapt your #print#content for the web? 🤔 You should. Each channel demands a different technique to engage your audience. But it doesn't mean that your workload has to increase.
Read about #publishingworkflow expert Kilian Shalk's technique here: https://t.co/pxvyHLbcBi
And you can find out more info on the course (including how to generate more engagement, reach and revenue) here...
https://t.co/TGIXTuMuOj
#magazines#publishers
This course will save you time & money.
Cohort participants save software subscription costs for tools their new process doesn't need and content teams start going home earlier on ship days.
Just think what you could do with all that extra time.... 🤔
#workflow#remotework
#Mediasales expert @ryandohrn has identified a trend: #mediaadvertising clients are increasingly making emotionally-based purchasing decisions. He offers cracking advice on how to lead these clients to a sale.
Article here: https://t.co/poqn55nwtk
#publishing#digitalmedia
Are you holding your sales team accountable for meeting their targets?
Ryan Dohrn outlines 10 fundamental accountability essentials to put into place in your sales process and organisation.
#accountability#saleteam#salesperson#saleprocess
https://t.co/wmCfKFICFn
The Targeted Media Services Network has a new look and better UX! It's now easier to find the latest news, interviews and case studies on your particular area of interest. Check it out and let me know what you think.
https://t.co/sUIENOjcU0
The Grace Tales has been acquired by women's career network, Allbright, with @GeorgieAbay to head up its new Australian arm.
#digitalpublishing
https://t.co/8xPbLoc4Oe
There’s an upside for small publishers that have been affected by Facebook restricting Australian news content on its platform. It's an opportunity to pivot, and here's how to do it.
#facebooknews#accc#newsmedia#publishing#smallpublishers#facebook https://t.co/LI2IHiXnY8
"You have to provide me with something different. Something unique. If I can Google a question and find its answer, it doesn’t belong in your magazine." @MrMagazine talks about launching a successful #magazine in the digital era.
#magazines#publishing
https://t.co/YjDc1OGFWD