New on the blog ➡️
The rise of meal kits! Passing trend or here to save us from grocery list fatigue?
https://t.co/URKaVvf0O8
#grocery#mealkits#trendsreport
"People aren’t stupid—they know that single-use plastic bottles aren’t the best option environmentally. The thing that is frustrating is the lack of innovation in water filtration."
https://t.co/PrjLZcACfa
#waterfiltration#environmentalsustainability#water
Sometimes, research is just creepy.
See why we've embraced "business voyeurism" as our preferred form of video research with our new blog post:
https://t.co/nzkI1Z4761
#research#video#business
"I'm embarrassed to even film the inside of my freezer, but here you go." -A Vidlet Study Participant.
We get it, it's hard to compare yourself to the picture-perfect refrigerators in commercials. Regardless, our participants still felt comfortable enough to show us.
Proud to have two new researchers on our team, Lauren and Rachel.
What makes a good researcher at Vidlet?
Vidlet researchers are empathetic chameleons who always want to make the world a better place for all. Be Vidlet.
@nytimes When handled right, their insights are incredibly powerful and mobile video is a medium that they have grown up with. The future is theirs and we need to listen to what matters to them.
https://t.co/f6kGSrFH67
@nytimes ran an article on school counselors' growing concerns over post-pandemic anxiety in kids. We noticed a connection to our recent study involving under-18 subjects. Children and teenagers are traditionally hard to interview and are therefore often excluded.
If SNL makes fun of focus groups, isn't it time that you move on? Meet Vidlet, the company that is SO over making people sit in fake living rooms to give feedback.
WATCH: https://t.co/OubOcw8r1W
#snl#focusgroups#usertesting
We've interviewed dozens of companies on the #FutureOfWork, all have differing outcomes depending on who you speak with. Following Airbnb closely to see if a remote model can work at such a scale, & the cultural changes it might create for the future.
https://t.co/GBIpjEHZQf
Our unofficial slogan, as coined by a past client.
We recruit, we analyze, but mostly— "Vidlet unf*cks your research."
#marketresearch#qualitativeresearch
In our research, we've noticed more and more that the average consumer lists sustainability as an important factor in purchasing a product.
But does it outweigh your personal convenience? It's tough to tell. Share your thoughts this #EarthDay2022.
We're hiring! If you want to jump on board our fun, totally-remote, and inclusive work environment, apply now.
https://t.co/au2CcoI25k
#hiring#work#researchersjob#recruitingnow
New Blog: Vidlet CEO Patricia Roller reflects on her experience in choosing the right board members for a young company.
Some takeaways? Be ambitious, compliment your org's skillset, and always find someone who relates to your mission.
https://t.co/5Fv0D2n6G2
In the #SOTU, Biden mentioned the long car lines for food at the onset of the pandemic. We were reminded of the direct responses we heard in a foodbank study from people who were in dire need of food but didn't have a car. True help means true understanding. #empathyinaction
Research isn't just for products or services, many companies find that conducting studies with their employees leads to a greater understanding of their company's strengths and weaknesses.
See a question and answer from a recent employee study.
#EmployeeExperience#work