Abass Oluwatayo Joseph

1st love Jesus Christ

I'm King 👑& priest🧎🏾‍♂️

⌨️10x Google Certified
⌨️Digital Strategist
⌨️Paid Ads Specialist
⌨️SEO Expert
⌨️Virtual designer

[Abass Oluwatayo Joseph @tebasziny]

psychological experiences.

People are naturally drawn to narratives that reflect familiar emotions, desires, struggles, and aspirations, making storytelling one of the most powerful tools for influence, positioning, and growth

[Abass Oluwatayo Joseph @tebasziny]

I have a juicy insight to share with you from the book

Narrative Economy: How viral stories drive markets by Robert J. Shiller’s

Robert’s discussion on how a product truly trends or goes viral centers on the story surrounding the product category.

[Abass Oluwatayo Joseph @tebasziny]

However, simplicity alone is not enough; the message must also be emotionally compelling virtually and easy for people to relate to and repeat.

Robert further argues that stories thrive in society because human beings make decisions based on shared biological and

[Abass Oluwatayo Joseph @tebasziny]

David Ogilvy successfully applied this principle in securing and retaining top global brands.

It remains a powerful strategy not only in advertising but also in influencing and winning people over when presenting ideas.

My name is Oluwatayo Abass Joseph a Product

[Abass Oluwatayo Joseph @tebasziny]

This April, I am exploring insights from David Ogilvy, the man widely regarded as a disruptor in the advertising industry, through his book Confessions of an Advertising Man.

Lesson 1: The best way to sell is to do nothing at all.

[Abass Oluwatayo Joseph @tebasziny]

thoughts through appropriate verbal and non-verbal cues.

This approach demonstrates respect and genuine interest. It reassures the client that they are valued and that you are willing to go the extra mile by first understanding their needs.

[Abass Oluwatayo Joseph @tebasziny]

To a New Month I say Thank you Lord

[Abass Oluwatayo Joseph @tebasziny]

It is quite straightforward, please keep the date and join me for this discussion.

[Abass Oluwatayo Joseph @tebasziny]

When executed strategically, pricing can therefore serve not only as a revenue lever but also as a powerful perception shaping tool.

To be continued

My name is Oluwatayo Abass a product and Digital marketer

[Abass Oluwatayo Joseph @tebasziny]

I have got something for you all, lately, I’ve been immersed in a compelling read titled

The Psychology of Persuasion: Mechanisms of Human Influence.

For product marketers, this is an essential resource one I strongly recommend sharing with your sales teams.

[Abass Oluwatayo Joseph @tebasziny]

By positioning a product at a higher price point, you can signal value, exclusivity, and credibility.

In many markets, particularly where premium positioning is closely tied to status and perceived class, products that are seen as high end often attract stronger demand.