KENG & NAMPING
A REMARKABLE DEBUT AT PARIS FASHION WEEK SS27
A first Paris Fashion Week to remember. Keng and Namping made their presence felt with Top 5 rankings in social share of voice while generating approximately $38M in combined earned media value.
Social Share of Voice (SOV)
Ranked among 479 personalities analysed by Onclusive
Namping Napatsakorn — No. 3 | 6.03%
Keng Harit — No. 4 | 5.96%
Earned Media Value (EMV)
Top Profiles
Namping Napatsakorn — No. 5 | $24M | Avg. ER 10.9%
Keng Harit — No. 6 | $14M | Avg. ER 11.1%
Schiaparelli
Social SOV — No. 2 | 9.74%
EMV Top Brands — No. 2 | $63M | Avg. ER 5.9% | +343% EMV growth YoY
Top 20 Power Players by MIV®
By Total MIV — No. 7 | $54M
By Owned Media — No. 17 | $1.16M
From sparking social conversation to generating earned media value, Keng and Namping made an impact that reached far beyond Paris.
Onclusive highlighted their contribution to Schiaparelli’s social visibility, while Lefty credited both artists as key contributors to the house’s first-ever entry into Lefty’s Top 5 brands by EMV. Their presence demonstrated their growing influence in fashion and their ability to connect audiences with the brand on a global stage.
Schiaparelli also ranked No. 7 among brands by total Media Impact Value® (MIV®), generating $54M according to Launchmetrics’ SS27 Paris Fashion Week report, further highlighting the house’s strong performance this season.
Seeing Keng and Namping achieve so much at their first Paris Fashion Week fills us with pride. Congratulations to both artists on a milestone worth celebrating and to everyone who helped make this moment possible.
Our sincere thanks to all the teams involved and to all fans for their unwavering love and support that helped amplify Keng and Namping’s presence throughout the week. We are truly proud of both artists and look forward to supporting their ambitions as they continue to grow.
Sources: Onclusive (Social SOV), Lefty (EMV), Launchmetrics (MIV®)
KENG NAMPING IN PARIS FW27
#SchiaparellixKENGNAMPING
#Schiaparelli
#KengHarit #nampingster
KENG & NAMPING RANK AMONG THE TOP 10 BY EMV AT PARIS FASHION WEEK SS27
Namping Napatsakorn and Keng Harit ranked No. 5 and No. 6, respectively, in Lefty’s Instagram influencer ranking by Earned Media Value (EMV) at Paris Fashion Week SS27.
Top Profiles
Namping Napatsakorn — No. 5
EMV $24M | Avg. ER 10.9%
Keng Harit — No. 6
EMV $14M | Avg. ER 11.1%
Generating a combined $38M in EMV, Keng and Namping demonstrated their growing influence in fashion and their ability to captivate audiences worldwide.
Lefty also highlighted Keng and Namping as key contributors to Schiaparelli’s first-ever entry into the Top 5 brands by EMV, with the house ranking No. 2 overall.
Top Brands
Schiaparelli — No. 2
EMV $63M | Avg. ER 5.9%
+343% EMV growth YoY
Exceptional presence. Outstanding impact. Every reason to be proud.
Congratulations to Keng and Namping on this remarkable achievement. Their dedication, confidence, and distinctive style continue to set them apart. We are immensely proud of both artists and remain committed to supporting their ambitions and the opportunities ahead.
Source: Lefty
KENG NAMPING IN PARIS FW27
#SchiaparellixKENGNAMPING
#Schiaparelli
#KengHarit #nampingster