thatseoagentcom

Stop briefing AI about your own site. That SEO Agent connects directly to GSC, GA4, and PageSpeed. Open a site, ask a question get an answer

[thatseoagentcom @thatseoagentcom]

Stop briefing AI about your own site. #ThatSEOAgent connects directly to your #GSC, #GA4 & #PageSpeed.

Anomalies. Quick wins. Cannibalization. Surfaced before you ask.

50+ #SEO tools. 17 checks. 3 Google APIs. One agent.

https://t.co/YN4eLiq7if

[thatseoagentcom @thatseoagentcom]

@CieloDahy @maurohouseless DM abiertos :)

[thatseoagentcom @thatseoagentcom]

@Biaus_ @maurohouseless @angelcruzdev Te esperamos!!

[Mauro Casas @maurohouseless]

Uno de los fuertes de Multabot es el SEO, tenemos +2M de impresiones por mes en search.

Gran parte de eso es gracias a @angelcruzdev y @thatseoagentcom que trae accionables concretos.

Está buscando nuevos sitios/apps para seguir desarrollando el producto, no duerman!

👇Link

[thatseoagentcom @thatseoagentcom]

Sharing this in case it’s useful for people thinking seriously about AI search, citations, and where SEO is actually heading.

Would love to hear how @lilyraynyc & @DavidGQuaid are thinking about this. 😃 😃

[thatseoagentcom @thatseoagentcom]

SEO isn’t dead. AI search is just changing what visibility looks like. Ranking still matters, but now being cited inside the answer matters too. Wrote a research-backed breakdown on what GEO actually is, what works, and what’s mostly hype: https://t.co/2N9GVoLUsH

[Lily Ray 😏 @lilyraynyc]

Big announcement! After 16 years in SEO, today I'm launching something I've been building toward for a long time. 🥳

Introducing Algorythmic: my new SEO and AI search consultancy.

For the past decade+, I've led award-winning SEO teams at agencies. I've spoken at ~100 conferences. I've spent thousands of hours analyzing Google algorithm updates, studying E-E-A-T, and more recently, figuring out how brands can show up well in AI-driven search.

Now I'm channeling all of that into something of my own.

Through Algorythmic, I'll be selectively working with brands 1:1 on SEO consulting, AI search optimization (AEO/GEO), E-E-A-T strategy, content quality audits, Google Discover, algorithm update recovery, hourly training, and more.

I'm also excited to announce that as part of this launch, I will be continuing my role as VP of SEO & AI Search at Amsive, where I still oversee an incredible team of 30+ SEO experts (who won "Best Enterprise SEO Team" in 2025, according to the Search Engine Land awards!).

Algorythmic will allow me to take on solo projects that are a strong personal fit for my skills and experience.

Check out the comments for the link to my new site.

BTW, if you're curious about the name Algorythmic: it's a mashup of "algorithm" and "rhythm." If you know me, you know those are the two things that have defined my entire life (especially 'rhythm'). The full origin story (involving a fictional SEO-themed deli my Amsive team created in 2019) is on the blog - link also in comments.

I'm being very intentional about the work I take on through Algorythmic. If you think we'd be a good fit, I'd love to hear from you. Check out the new site and get in touch!

[Lily Ray 😏 @lilyraynyc]

AI-generated articles already being published (and one even quotes me with a quote I never said) about the March 2026 Core Update 🫠🫠

lol, the update was announced Friday and has barely kicked in yet, let alone completed.

There is no reliable data to report on yet.

But of course this crap already ranks in search & influences LLM responses.

Google really needs to get a better handle on this stuff IMO.

[Google Search Central @googlesearchc]

Today we released the March 2026 core update. We'll update our ranking release history page when the rollout is complete: https://t.co/tBENzbTqB2

[Google Search Central @googlesearchc]

Today we released the March 2026 spam update. We'll update our ranking release history page when the rollout is complete: https://t.co/CwCjstgv0H

[The SEO Guy @theseoguy_]

most business owners think they are optimizing their website to rank in the website section of google

that is not really why you do it anymore

look at what a google search result looks like today

LSA ads at the top, google search ads below that, sometimes an AI overview, then the map pack, and then finally the list of websites way down at the bottom

by the time someone gets to the website section, most people have already clicked on something else

the website section of google gets a fraction of the clicks it used to get and that number keeps going down

so why does your website still matter

because a well optimized website makes your google business profile rank better in the map pack

that is where the clicks actually are

your website is also what gets you picked up and cited in AI tools like chatgpt, perplexity, and google's own AI overviews

if your website is thin, unoptimized, and has no authority pointing to it, those platforms have nothing to pull from

the website is no longer the destination, it is the engine running everything else

back in the day, ranking number one in the organic website results was the whole game

today it is just one piece of a much more crowded board

optimize your website, but understand what you are actually optimizing it for

the map pack and the AI results are where the real game is being played right now

[Clara Soteras @ClaraSoteras]

Are Citations in AI Search Affected by Google Organic Visibility Changes?

A must-read analysis by @lilyraynyc:

"The table reveals a clear pattern: every subfolder that lost organic visibility on Google also saw a decline in total AI search citations, with an average drop of -22.5% across all LLMs".

"Not only is a strong SEO foundation critical for AI search visibility, but tactics that hurt your organic rankings can have a cascading negative impact on your AI search citations as well".
https://t.co/jGHK52GJCy

[Lily Ray 😏 @lilyraynyc]

Ah yes, JSON-LD! SEOs had clearly never heard of or used it before GEO. 🤦🏽‍♀️🤦🏽‍♀️🤦🏽‍♀️

[Lily Ray 😏 @lilyraynyc]

One of the worst things you can do for AI search visibility?

Destroying your SEO performance with shiny new AI search tactics that are ultimately dangerous for SEO - and by extension - AI search.

In my latest Substack article, I wrote about the fundamental connection between SEO and GEO/AEO, along with some of the risky tactics I've seen sites employing, plus the early signs that these approaches are dangerous for SEO (and therefore AI search as well).

https://t.co/2x5YLkRRvQ

[thatseoagentcom @thatseoagentcom]

#ThatSEOAgent detects all of this automatically

[thatseoagentcom @thatseoagentcom]

Why your SEO traffic dropped and Google won't tell you (thread 🧵)

[thatseoagentcom @thatseoagentcom]

Traffic anomalies have a pattern