Some brands in Nigeria have genuinely mastered the art of staying relevant.
Imagine celebrating 75 years and still finding new ways to make people care about your product. Coca-Cola has done this over and over again.
From being present in all our childhood birthday photos to looking for our names on bottles they’ve kept evolving without losing the identity.
They nailed this their anthem with Johnny drille. I feel like I am watching Nigerians live their everyday live in it... soo good.