Alloy - Experience-led Design

We design hardware, digital interfaces and service experiences. We like to share the interesting things we see in design and innovation.

[Alloy - Experience-led Design @thealloy]

We are celebrating turning 20 by revisiting 20 of our most significant innovation projects that still inspire us today. Stay tuned! #design #industrialdesign #innovation #branding #Alloy20

[Alloy - Experience-led Design @thealloy]

We are always reading and listening out for interesting new perspectives, check out what we have found in our News section. Head to our website, link in bio

#industrialdesign #productdesign #UX #design #uxdesign #userexperience #designagency

[Alloy - Experience-led Design @thealloy]

#Alloy20: We want to say a big thank you to our clients, for making our work life endlessly interesting. We love the idea that the challenges of the next 20 years will be completely different. Keep them coming!

https://t.co/rU3Og7odq3

#Industrialdesign #ux #branding

[Alloy - Experience-led Design @thealloy]

#Alloy20: Launching a new look for a new era.

We wanted to reflect our forward-looking values and culture. A bolder, fresher, new look that expresses our aim of making a cluttered world, simpler. We hope you like our new website too.
https://t.co/rU3Og7odq3

#rebrand

[Alloy - Experience-led Design @thealloy]

20 #Alloy20: When entrenched norms drive bad briefs, we challenge the status quo. In 2006, our Polygon concept called for twin touchscreens in mobile user experience, this was before iPhones and flexible screens existed. Now Smart Homes need a rethink… #design #industrialdesign

[Alloy - Experience-led Design @thealloy]

19 #Alloy20:
Vision Engineering’s Lynx is a typical complex device for specialist users. Success called for great user-research skills and teamwork with skilled engineering colleagues. We delivered on both #design #industrialdesign #innovation #userexperience @visioneng

[Alloy - Experience-led Design @thealloy]

18 #Alloy20: The stigma of wearing hearing-aids causes people to adopt them 10 years too late. Our RNID ‘Hearware’ concept shows how a desirable, multi-function audio earpiece could overcome this. #design #industrialdesign #innovation #hearingaids @ActionOnHearing

[Alloy - Experience-led Design @thealloy]

017 #Alloy20:
Our strategic design outsourcing relationship with gaming accessory brand Gioteck is a great benchmark for start-ups: full service design across a range of devices under a common design direction #design #industrialdesign #innovation #branding #startups

[Alloy - Experience-led Design @thealloy]

016 #Alloy20: After Brexit’s £ devaluation we redesigned BT’s cordless range in record time to reduce buy-in costs without losing perceived value. Fewer parts and material quantities helped the planet too.
#design #industrialdesign #innovation #userexperience @BTGroup

[Alloy - Experience-led Design @thealloy]

015 #Alloy20:
In IoT, systems deliver the experience. We designed BT’s Whole Home device, app and packaging side by side in the same studio. The seamless experience won awards and outsells Google in the UK. #design #industrialdesign #innovation #userexperience #UX @BTGroup

[Alloy - Experience-led Design @thealloy]

14 #Alloy20: Our journey mapping identified big benefits if we could make BT Hub5 fit through letterboxes, so we made it happen. BT saved millions, reduced CO2 emissions by 13,147 tonnes per year and won 3 Design Effectiveness Awards! #industrialdesign #sustainability @BTGroup

[Alloy - Experience-led Design @thealloy]

13 #Alloy20:
Great inclusive design doesn’t happen more often because it’s hard to achieve deep creative empathy between older users and young designers. In our team culture, rich inclusivity is the norm. #design #industrialdesign #userexperience #inclusivedesign @BTGroup

[Alloy - Experience-led Design @thealloy]

12 #Alloy20:
Our recent award-winning smart home design identity for Hive is the latest of hundreds of connected-device designs that make Alloy one of the most experienced teams in the world in this sector. #design #industrialdesign #innovation #userexperience #smarthome #iot

[Alloy - Experience-led Design @thealloy]

11 #Alloy20:
Some of our best success has come from using our technical insight to take more active control of internal layouts. The vendor said Hub2’s iconic ‘arc’ form was impossible. We showed it wasn’t. #design #industrialdesign #innovation #branding #userexperience @BTGroup

[Alloy - Experience-led Design @thealloy]

10 #Alloy20:
When BT Devices success led them to ask: where to next? Our innovation process delivered a range of Baby Monitors that made them UK’s No.1 Selling Digital Baby Monitor Brand. It was the 1st step towards wider in-home monitoring. #industrialdesign #design @BTGroup

[Alloy - Experience-led Design @thealloy]

09 #Alloy20: We can’t talk about our collaborations with @SamsungUK & PepsiCo innovation teams. What we can say is that they tell us our key benefit is how well our ideas anticipate and contain delivery challenges. That’s the Alloy way. #design #industrialdesign #innovation

[Alloy - Experience-led Design @thealloy]

08 #Alloy20: Our hinged USB modem design for @SierraWireless converted detailed user insight into an innovative, form-factor with benefits that cracked the European Telco market. It’s one of many patented innovations. #design #industrialdesign #innovation #branding

[Alloy - Experience-led Design @thealloy]

07 #Alloy20: Since 2004, our strategy & delivery of Grass-Valley’s hardware & software identity has driven highly valued coordination across the engineering output of 12 development sites around the world #design #industrialdesign #innovation #branding #UX #UI @GrassValleyLive

[Alloy - Experience-led Design @thealloy]

06 #Alloy20: Our design of E2V’s multi-award-winning Argus Thermal Image Camera is a benchmark example of the commercial power of design research and thinking when it’s fully complemented by design delivery.
#industrialdesign #innovation #argusrange
@e2vteledyne @ArgusDirect

[Alloy - Experience-led Design @thealloy]

05 #Alloy20: Our 2006 redesign of Grass Valley’s Edius Pro Video-Editing software #UI was one of many successful software-only projects, as brands look to us for ever more tightly coordinated #CX and #UX
#uxdesign #userexperience @GrassValleyLive @Avid @BTGroup @Raymarine

[Alloy - Experience-led Design @thealloy]

04 #Alloy20: Our Pan-European Digital cordless range for Suncorp combined platform-sharing with culturally-tuned external presentations to deliver a massive sales uplift and strategic innovation value. #design #industrialdesign #innovation #branding @SGWGlobal