Genuinely every man should run an in-person business at least once in their life.
1.) It's super easy to get repeat customers
(if you're likeable and know how to advertise)
2.) It forces you to grow some balls and face people
(instead of hiding behind a laptop)
3.) You learn "man skills"
(which helps you in every other aspect of life)
Grow a pair.
Register a business name.
Run ads.
Things I do differently after making $10,000+/month.
> Sleep: I don't
> Stress: More things to worry about
> Eat: Food matters more when you're a high performer
> Date: Put up with a lot less bullshit from women
In truth, not overly different.
But definitely a different beast from when I was making only $4k/month.
You'll never truly value winning if you've never lost.
I used to send 100s of emails for my business.
Only to get told to kick rocks.
I'd get on calls with founders to try and sell my service.
Only to get told "I'll get back to you" or "it's not a priority right now".
I've taken L after L...
But now that my new business has taken off?
Shit feels so damn good.
Like, I broke down in tears when I looked at my numbers last week.
Feels like I'm in a damn movie.
"$40/day on ads is too much!"
Bruh I never knew how terrified the average person is of spending money on advertising.
A friend of mine ran a financial services ad for a week...
And set the budget to $10.
Not $10/day.
$10 for the WHOLE WEEK.
When I told him I was spending $40 a day on my ads his jaw hit the fucking floor, but I get a good ROI so in the end I'm still making profit.
In saying that...
When I started I would have been happy to burn $1000 in ad-spend just to test stuff out.
Just a different mindset I guess.
I can't complain about having too much on my plate when my goal was to eat.
About to blast past the $10k/month mark.
Absolutely diabolical amount of work.
Sleeping 4hrs a night.
And I wouldn't have it any other way.
Since starting my face to face PT business I've:
> Hit $5k/month
> Generated 100+ leads
> Learned how to run ads
> Developed my sales skills
All in just 4 weeks.
And I started with 0 clients.
Growing a face to face business is eaaaaaasy when you know what you're doing.
I quit freelance copywriting, for real.
The truth is this shit genuinely sucks.
I've done it full time for the past 2 years.
And unless you love working with clients & helping them build their businesses...
Don't do it.
The laptop lifestyle looks cool.
Until you realize you're basically on call 24/7.
And all of your clients are basically your bosses.
The hilarious part was...
I started a second business, and within the first month I hit $2,500 in revenue.
Took me a year+ to do that with freelance copywriting.
I have my own customers.
I run my own offers.
I write my own copy.
It's like I became my own client lmao.
This, I believe, is the future for copywriters.
Move away from freelancing and use your copy chops to build your own business.
You put garlic in mouse trap...
Mouse no bite.
Mouse no likey garlic.
So you put cheese in mousetrap...
Mouse LOVES cheese.
Mouse bites.
Now mouse trapped because of his love of cheese.
Lesson?
You attract people by offering something they desire.
It's amazing how much better you perform a skill when you're not attached to the outcome.
Simply enjoy the process in itself, do your best, and your desired outcome will come into reality as a byproduct.
Win win.
So many people want a business on their own terms.
• No talking to people
• All automated
• Only leveraged communication.
My grasshoppers.
All of that is fine if you know business.
For most of you building for the first time? Get dirty motherfrickers.
Get on the calls. Do the outreach. Do the unscalable stuff. Don’t be an idiot.