Theo Ajadi

Sport M&A Advisor working on some of the biggest football club and sport transactions | All views are my own

[Theo Ajadi @theo_ajadi]

Chart of the day 7:

It is reported Viacom will pay c.$23m p.a. for global #WomensIPL media rights to 2027.

This is one of the highest media rights values achieved for a domestic women’s sports league, with several leagues in market for their next broadcast cycles.

#SportsBiz

[Theo Ajadi @theo_ajadi]

Chart of the day 6:

Today marks the start of the #AustralianOpen!

Tennis Australia generated more than half a billion Australian Dollars in 2022 after a strong 2022 tournament.

Who are you backing to win the Men’s and Women’s tournaments?

#AusOpen #AO2023 #SportsBiz

[Theo Ajadi @theo_ajadi]

Chart of the day 5:
It’s the #NorthLondonDerby!

#THFC overtook #Arsenal from a revenue perspective in 2018/19 and haven’t looked back since, while maintaining a lower wage profile.

It's all change this season with the #Gunners clear in the #PremierLeague.

#NLD #Prem #SportsBiz

[Theo Ajadi @theo_ajadi]

Chart of the day 4:

It’s #ManchesterDerby day!

#ManCity overtook #ManchesterUnited in revenue terms in 2020/21 and this continued in 2022 too.

United are also spending more on wages than its rivals.

Who are you backing?

#MUFC #MCFC #MUNMCI #Prem #SportsBiz #PremierLeague

[Theo Ajadi @theo_ajadi]

@EnzoMerlusT56 Correct! Foley does not own FC Lorient but holds a significant minority stake but this is part of an ongoing trend for such investments in the football industry.

[Theo Ajadi @theo_ajadi]

Chart of the day 3:

#AFCB are now part of a multi-club ownership (MCO) model, with Foley acquiring a significant minority stake in FC Lorient.

Nearly half (9) of #EPL teams operate in MCOs, an increasing trend across the football ecosystem.

#SportsBiz #FCLorient #Prem #Ligue1

[AFC Bournemouth 🍒 @afcbournemouth]

Welcome to the family, @FCLorient 🤝

[Theo Ajadi @theo_ajadi]

US investors continue to show strong interest across all levels of the English football pyramid.

Investments continue outside of the US market too, with Maidstone and Coventry both being acquired this week.

It’s only week 2 of 2023! More to come.

#SportsBiz

[Altrincham FC @altrinchamfc]

A major boost for the club as American investment group, Valcor Ventures LLC, based in Texas, USA, purchase a minority interest in Altrincham Football Club.

Read more using the link below on what is sure to be a great opportunity for both parties 👏

https://t.co/p2lg1g5mjU

[Theo Ajadi @theo_ajadi]

Chart of the day 2:
#WestHam financial results have been published:
🏟️ Revenue: £253m ⬆️31% due to #UEL and return of fans to stadia
🧍‍♂️ Wages: £146m ⬆️5%
⚽️ Wages to revenue ratio: 54%
💰 £11m profit (2021: £27m loss)
🇨🇿 D Kretinsky acquired 27% of #WHUFC in Nov-21
#SportsBiz

[Theo Ajadi @theo_ajadi]

Chart of the day 1:

Maidstone is to be taken over by local businessman Alan Manchett, having returned to profit in 2020/21 after three years of losses.

Good luck Alan and team!

[Maidstone United @maidstoneunited]

🏟️ The Directors of Maidstone United Football Club can confirm they have accepted an offer to sell a controlling interest in the club to a local businessman Alan Manchett.

➡️ https://t.co/mZlj6uCO3S

[Theo Ajadi @theo_ajadi]

#NCFC’s 2022 financial results:
🦁Revenue: £57m ⏩ £134m (⬆️134%) following promotion.
🧍‍♂️ Wages: £67m ⏩ £118m (⬆️ 77%)
⚽️ Wages to revenue of 88%
💰 £18m loss (2020/21: £16m profit)
🇦🇷2021 included £60m of player sales (Buendia et al)
🇺🇸New investor (M Attanasio)

#SportsBiz

[Theo Ajadi @theo_ajadi]

WWE is reportedly for sale - Few financial highlights:
📺Revenue hit $1bn for first time in 2021, driven by media revenue ($936m, 85%)
🧢🏟️Merchandise ($102m) and events ($58m) accounted for remaining 15%
💰Since 2018, operating income up 121% to 2021 ($259m)

#SportsBiz #WWE

[Theo Ajadi @theo_ajadi]

Boro’s 2021/22 financial results:
🏟️ Revenue: £14m ⏩ £27m (⬆️86%) as fans returned to the Riverside.
🧍‍♂️ Wages: £27m ⏩ £28m (⬆️ 5%)
⚽️ Wages to revenue ratio of 106%
💰 Loss of £15m (2020/21: £27m)
💵 New loans of c.£22m from owners

#SportsBiz #UTB #Boro

[Theo Ajadi @theo_ajadi]

Accounts can be viewed here: https://t.co/H5l4qXDDiZ

[Theo Ajadi @theo_ajadi]

AFCW’s 2021/22 financial results:
🏟️ Revenue: £5m ⏩ £8m (⬆️62%) driven by newly built Plough Lane
🧍‍♂️ Wages: £3.5m ⏩ £4.5m (⬆️30%)
⚽️ Wages to revenue ratio: 55%
💰 Loss of £0.4m (2020/21: £1.5m)
💵 Refinanced stadium loan (£5.4m) without security against it

#SportsBiz #AFCW

[Theo Ajadi @theo_ajadi]

Worth noting #CUFC has a £2.4m loan which has been transferred from Edinburgh Woollen Mill (EWM) to Purepay Retail after EWM went into administration. The uncertainty surrounding the loan and whether it may be called in at some point could be a risk going forward.

[Theo Ajadi @theo_ajadi]

Carlisle’s 2021/22 financial results:
🏟️ Revenue: £4.1m ⏩ £4.7m (⬆️17%) as fans returned to Brunton Park.
🧍‍♂️ Wages: £2.4m ⏩ £2.9m (⬆️22%)
⚽️ Wages to revenue ratio of 62%
💰 Profit of £32k (2020/21: £397k)

#SportsBiz #CUFC

[Theo Ajadi @theo_ajadi]

Accounts can be viewed here: https://t.co/PnM86WWQAa

[Theo Ajadi @theo_ajadi]

@sportcal @Udinese_1896 @Deloitte It was a pleasure to contribute to this @sportcal article on the growth of multi-club ownership (MCO) last year.

I look forward to seeing how the MCO model develops in the coming years and advising clients in this area.

#sportbiz #SportsNews

[Sportcal @sportcal]

Exclusive: @sportcal speaks to @Udinese_1896 owner Giampaolo Pozzo and Theo Ajadi, manager in @Deloitte's sports M&A advisory practice, about the roots, opportunities, and challenges of multi-club ownership.

#multiclub #sportbiz #ownership #Deloitte

https://t.co/2k2h5NXPNq

[Theo Ajadi @theo_ajadi]

Accounts can be viewed here: https://t.co/VJn146OqV2

[Theo Ajadi @theo_ajadi]

Millwall's 2021/22 financial results highlights:
🏟️ Revenue: £12m ⏩ 19m (⬆️49%) as fans returned to The Den.
🧍‍♂️ Wages: £21m ⏩ £22m (⬆️7%)
⚽️ Wages to revenue ratio of 120%
💰 Loss of £13m (2020/21: £14m)
💵 Owners injected £13m of cash via equity

#Millwall #SportsBiz