For stars, the era of throwing an album up on DSPs and doing a few podcast or radio interviews is over. D2C, pop-ups, activations, street teams, and community events are back. IRL activity builds loyalty and generates social content. Adapt or die.
“SOLD OUT‼️🔥 My very first R&B Night Live Event, was one for the books 🧩 Huge thank you to every single person who came out, every artist who hit that stage, and every guest who made the room electric! Next One Coming Soon 👀
My first event in Atlanta is Friday and its 75% Sold out 🎟️ if you in Atlanta pull up got some Dope artist performing and special industry guest 👀🤫 🔥
https://t.co/bLsytDMn12