Here's how e-commerce brands split their paid ad spend in 2026, based on aggregated ThoughtMetric data from January through May:
Google and Meta together make up 93.6% of paid spend. TikTok and Pinterest are under 1%.
https://t.co/PVSpAj52kq
See ROAS, spend, and cost per click for every product, not just every campaign. Build the table view in ThoughtMetric in a few clicks: https://t.co/0MZhQDjiN8
Triple Whale restructured their pricing. Their most feature-inclusive tier now starts at $749 and climbs with your annual GMV.
ThoughtMetric starts at $99, all features included.
Book a demo here: https://t.co/MsYS3OemEo
PSA for Shopify brands. Shopify is having a storefront outage. Affected stores show customers a "This store does not exist" error, so they can't shop.
If your store is down, consider pausing paid ads. Every click burns spend on a dead page.
We'll keep you posted.
@thedennis Check us out. ThoughtMetric is an easy to use attribution tool specifically built for e-commerce brands. If you're looking to switch from Triple Whale, we'll take care of you!
https://t.co/DzPjJz5xUz
Influencer campaigns are hard to attribute. Four signals to track them in ThoughtMetric:
UTMs
Discount codes per creator
Creator landing pages
Post-purchase surveys
Multi-touch attribution shows what each influencer really drives.
Read more:
https://t.co/p4GfpnP0FG
5 ways ThoughtMetric is easier than other attribution tools:
1) Setup in hours, not weeks
2) Every integration on every plan
3) Configurable lookback windows + 5 attribution models
4) No feature tiers in pricing
5) Dashboards built for marketers
https://t.co/xiS9MPBKum
@adsurgeon Check out ThoughtMetric! We're an attribution tool specifically built for e-commerce. You'll be able to see which creatives are profitable.
https://t.co/MsYS3OemEo
Many attribution tools say they support "e-commerce." What they mean is Shopify.
ThoughtMetric supports Shopify, WooCommerce, Magento, BigCommerce, and even custom stores.
Read more about our integrations: https://t.co/UouXGgnTic
@adsurgeon Hi! We're ThoughtMetric an e-comm attribution tool. Our tool was built to solve this exact problem. Feel free to book a demo here: https://t.co/MsYS3OemEo
One way to tell if an attribution tools is built for e-commerce is if it offers product level reporting.
Here's a list of 4 tools:
https://t.co/9Sq1qavgp5