Know thy dates!
I decided that this was a great time to create an ecommerce business calendar for the rest of 2023.
This 🧵 will include key dates and holidays in 2023 to look ahead to, along with some notes on what these dates and events could mean for your business.
Check out Daniel Boockvar's conversation with Modern Retail on the evolution of the Amazon aggregator market and how Thrasio is 'increasingly moving into new categories'.
In our new Q&A series “Best in Thras,” we teased out some reflections on the Prime Early Access sale with questions for three Thrashers whose brands logged huge sales during Amazon's fall event: https://t.co/b73zu5Ilc1
Who's heading to AMZ Innovate in 2 weeks? Our Thrasio M&A and Growth teams will be running roundtable discussions on how the market is evolving and ways to improve your valuation for 2023. Use Coupon Code 'Thrasio25' to receive 25% off: https://t.co/aVh3a2pdjS
Is that big red X on your calendar taunting you or pumping you up? Ready or not, Prime Early Access Sale 2022 is next week. As you make last-minute preparations, keep this advice from our team in mind:
Consider your end game. If you've tested your pricing and know your sweet spot, align your product to stick to the top of SERP. Leverage sales velocity long-term - don't increase your price dramatically after the sale
Post-iOS 14.5, it feels like we're all operating in the dark. We've got you covered. At next week's Ad World, Makeda will share our ultimate framework to test, optimize, and integrate winning ad creatives that get results. Get your tickets today 👉 https://t.co/79lkGUYci4