When I visited palo alto, I got to talk to a VP of investor relations at a $1T+ company
He shared his "trust formula" with me:
Your brand = how others see you
Your self-esteem = how you see yourself
Brand + Self-esteem = Trust
Tbh had more people disagree than agree with this
Marketing isnโt manipulation - itโs human connection.
People face real challenges.
You have a solution.
Marketing is your way to reach them and change lives.
Youโre not just selling; youโre making a difference.
Remember that every day.