Tina Smith

Independent Creative Director & Designer. Type & Lettering. Previously: Google Creative Lab, The New York Times Magazine, Partners & Spade. She/Her.

[Tina Smith @tinasmithdesign]

Made a sizzle reel of a bunch of my design and art direction work from the last few years:

[Tina Smith @tinasmithdesign]

Finally made a case study on my site for my favorite project from earlier this year: cover & book design for The Kids Table! https://t.co/d5hSIH7o5P

[Tina Smith @tinasmithdesign]

November type/animation play: trying new ideas in code + aftereffects (feat my typeface nolita)

[Tina Smith @tinasmithdesign]

@domesticetch The amount of times I almost sign off an email with "Tuna"

[Tina Smith @tinasmithdesign]

friday night plans

[Tina Smith @tinasmithdesign]

wip more weights of my nolita typeface

[Tina Smith @tinasmithdesign]

@matt_yow oooh i love

[Tina Smith @tinasmithdesign]

anyone have any favorite (new-ish) clarendon style typefaces?

[Tina Smith @tinasmithdesign]

@domesticetch we love to see it

[Tina Smith @tinasmithdesign]

it's always my last design iterations of the day, when i want to go home and unplug, that are the best ones

[Tina Smith @tinasmithdesign]

Designed the cover for Harper's magazine January 2025 issue: Ghost Music (a look into Spotify’s non-existent musicians)

[Tina Smith @tinasmithdesign]

in paris for a couple weeks 🥖

[Tina Smith @tinasmithdesign]

spending hours sketching letters for my monthly spotify playlist covers natch (yes april is feeling left out rn)

[Tina Smith @tinasmithdesign]

@alessio_joseph eeeee thank you!!! :)

[Tina Smith @tinasmithdesign]

Spreads I designed for The Kids Table — custom type and full-color chaos (the good kind). I designed every inch, including the drizzly lettering 😋

A dream project with Monroe Alvarez's recipes, stories + film portraits from 22 families, now available!!
https://t.co/xJuKt0XjxT

[Tina Smith @tinasmithdesign]

@TadCarpenter omg thank you!!! this project was such a joy

[Tina Smith @tinasmithdesign]

Cover for The Kids Table 🍽️ aaaand I designed all 432 pages inside—plus a custom typeface made just for the book. More soon. https://t.co/xJuKt0XRnr

[Tina Smith @tinasmithdesign]

Preview of the variable typeface I made for The Kids Table cookbook (now available, yay!) https://t.co/xJuKt0XjxT

[Tina Smith @tinasmithdesign]

@jstrelioff Trevor Traiano (ask him to send you an architecture-specific portfolio, most of his commissions are interior design/architecture photos for magazines) https://t.co/YsWdTRMJ0l

[Tina Smith @tinasmithdesign]

@rachaelyaeger part of a book 😁

[Tina Smith @tinasmithdesign]

A little something something, coming soon 👩‍🍳 👀