A community college professor named Marty Lobdell taught the same study skills lecture for 30 years. The video quietly became one of the most watched educational recordings online, with over 10 million views.
He spent his career watching students fail not because they were lazy, but because no one had taught them how their brain actually works when learning something difficult.
The lecture, “Study Less Study Smart,” contains a powerful framework.
Your brain cannot sustain focus the way most people believe. Studies show the average learner hits a wall between 25 and 30 minutes. After that, efficiency collapses. You’re still sitting there, but almost nothing is being absorbed.
Lobdell told the story of a student who planned to study 6 hours a night, 5 nights a week. Thirty hours total. She failed every class. She was not lacking effort. She was confusing time near books with actual learning. The fix is simple: when focus drops, stop, take a 5 minute rewarding break, then return. That reset makes a massive difference.
He also destroyed the myth of highlighting and re reading. Recognition is not the same as recall. To prove it, he read 13 random letters. Almost no one remembered them. Then he turned them into “Happy Thursday.” The entire room recalled them instantly. The brain stores meaning, not repetition.
This is why elaborative encoding works so well.
Finally, he shared the most important principle: 80 percent of study time should be active recitation. Close the book and explain the material in your own words. Teach it to someone else or an empty chair. Retrieval is where real learning happens.
His closing line stuck with me: If this information does not change your
behaviour, you have not actually learned it.
The best students do not study more hours. They stop confusing the feeling of studying with the reality of learning.
2/ Every company has access to the same LLMs. The difference is what you do with them.
We’re in a unique position because we completely rebuilt our platform around four systems: a system of context (Data 360), a system of work (Customer 360), a system of agency (Agentforce), and a system of engagement (Slack).
Together, they convert raw AI intelligence into real work, bringing humans and agents together on one trusted platform.
We just closed FY26, the biggest year in Salesforce history, and favor FY27 Guidance ! 🚀
FY27 Guidance: $46.2B revenue, 34.3% Non-GAAP Operating Margin, 20.9% GAAP Operating Margin
- $41.5B revenue (+10% Y/Y) - 34.1% Non-GAAP (+110 bps y/y) & 20.1% GAAP operating margin
- $15B Operating cash flow (+15% y/y)
- $72.4B Total RPO (+14% y/y)
Here's the thing: every AI agent needs somewhere to land. The data, business rules, and a conversational layer for humans & agents.
That place is Salesforce. No one is delivering more agents for the enterprise than us.
Let me tell you what's happening 🧵
Check out the full results: https://t.co/Nbofi6JUos
P.S. This isn’t my first SaaSpocalypse
Agentforce is now an $800M business, up 170% YoY. Agentforce and our data business [Data 360] together, that is now a $2.9B business, up 200% YoY.
—@Benioff on the unprecedented growth of agentic AI adoption and the importance of trusted data
Excited to work closely with Dario, Daniella, and their entire Anthropic team to bring this incredible vision to life — Salesforce & Slack working hand in hand with Claude and a suite of apps to drive performance across humans and agents alike. Humans and agents driving customer success together. ❤️
Tired of Microsoft Copilot as Clippy 2.0?😩 🚀 Meet the all-new Slackbot for Salesforce—built on @Anthropic’s Claude: Your new #1 AI CRM sidekick & every sales leader’s BFF! 🚀 No more app chaos—pure AI productivity in Slack. Taps records, edits objects, unleashes agents for killer plays & POVs. 🚀 Slack: This is AI where work happens. #SalesforceAI #AgenticEnterprise #ByeClippy
Incredible and inevitable—
Police chief says ICE agents violated his own officers' civil rights while off-duty.
A female officer was boxed in by ICE agents who demanded her papers, pulled their guns on her, and knocked her phone down as she tried to film
Agentforce just hit 11.14 TRILLION tokens served - that's a real force of real agents! Real use & real adoption. Powering agents for sales, service, marketing, commerce, Tableau, & Slack across the enterprise. Mahalo to our Ohana for their epic velocity after only a year in service, and you're making the Agentic Era real! ❤️🤖
Deepseek reshines the spotlight on the true treasure of AI: it’s not the UI or the model—those are just commodities. The real value, the oxygen that gives AI life, lies in the data and the metadata that gives the model its context and power. Just like oxygen sustains us, data fuels AI’s potential. The future’s fortune isn’t in the model itself—it’s in the richness of our data. Truly, data is the new gold. Deepgold. 😇
Iowa-LSU's average 12.3 million viewers are more than:
• Every women's college basketball game ever
• Every ESPN college basketball game ever
• Every MLB game last season
• Every NHL game last season
• Every MLS game last season
• Every NBA game last season except one
• Every CFB regular season game last season except one
Congrats Denise Dresser! @dhdresser our new CEO of @Slack!
Denise is an incredible business leader & champion of Salesforce customer success and innovation who’s deeply committed to our values and our customers.
I couldn’t be more excited to share the news that Denise Dresser is our new CEO of Slack! Denise is an incredible business leader who has excelled at every level in her career at Salesforce. Her record of success, most recently as President of Accelerated Industries and before that as EVP, Enterprise Sales, includes driving some of our most important customer success ever. Denise is a collaborative technology leader who brings teams together and has inspired me and so many of us with her deep commitment to our values and to our customers and to the spirit of innovation.
One of the keys to Denise’s success is her passion for products, and I know she shares my admiration for our amazing Slack engineering and product teams who have built the world’s most innovative productivity platform. With Denise’s leadership, Slack is well positioned to unlock the power of Salesforce with Data+AI+CRM+Trust and make it the place where work happens for more and more of our customers.
Denise is also one of our biggest culture champions for our Ohana. She’s committed to continuing to bring more diversity to our leadership ranks and serves as the executive sponsor for ALSForce, a Salesforce equality group focused on raising awareness about ALS.
Denise, we couldn’t be happier for you to lead Slack in its next chapter of growth!
Please join me in congratulating Denise and welcoming her to our amazing Slack team.
Congrats to the @Rangers ! Was an honor to feature you at Dreamforce this year and looking forward to seeing the @tableau#datafam cook with some World Series data.
https://t.co/kcDWpNRsqG