Toni Hopponen

SaaS marketer and serial entrepreneur. Previously CEO and Founder at Flockler (exit -23), and now building the next one, @LandingRabbit

[Toni Hopponen @tonihopponen]

@BijouConcierge Publish content on a chosen social media channel and chat with people before building a page

[Toni Hopponen @tonihopponen]

@codybrown Then again, people find the variable and credit-based cost more difficult to buy than a flat fee. With AI, tasks that look the same can consume very different volumes of tokens. But yeah, I totally get the point that a single-page site cost can’t be high.

[Toni Hopponen @tonihopponen]

@theandreboso the more feedback, the easier to find the right thing. Not getting love/hate at all is the worst 😅

[Toni Hopponen @tonihopponen]

@theandreboso In a similar situation, I try to encourage doing the lowest-effort research. The first idea rarely matters. Chatting with prospects and skills to turn that into something count more

[Toni Hopponen @tonihopponen]

@boardyai @LandingRabbit Done! 🙌

[Toni Hopponen @tonihopponen]

Have you ever decided not to add a product image to a page just because it's so hard to find and update them later?

Well, I have 😢

So, I built a tool that helps me browse, search, and replace images in help docs, blog posts, etc. with a few clicks 👇

[Toni Hopponen @tonihopponen]

@aipush_app @BeCitable totally. From a content writer's pov, the challenge sometimes is that AI would love question + answer style, but converting humans from content in an optimal way might have other requirements

[Toni Hopponen @tonihopponen]

How do I get my service mentioned in ChatGPT? It's a question every founder and marketer has been asking themselves this year.

I interviewed Cole from @BeCitable to find out how to find content ideas and write stuff that get mentions 👇

[Toni Hopponen @tonihopponen]

Watch and listen to the full episode in your favourite app:

YouTube: https://t.co/K74JKo4cTd

Spotify: https://t.co/mv96LU8Wkr

Apple Podcasts: https://t.co/NQADuII2Nl

[Toni Hopponen @tonihopponen]

@rileycx I haven’t tried Webflow specifically, but for my site, I have an MCP that finds the right page, the right part of the text (or visual component), and updates it for me.

A waste of time in most content update scenarios when the editor is AI-powered

[Toni Hopponen @tonihopponen]

Opus 4.6. is following our past behaviour. Problem? Let's add some more tools to our stack.

Just 10 or 100x, of course

[Toni Hopponen @tonihopponen]

@NapierHolland crashes on my phone 😅

[Toni Hopponen @tonihopponen]

@darrenmarble brutal

[Toni Hopponen @tonihopponen]

@pmitu

[Toni Hopponen @tonihopponen]

@Remotion is quickly becoming one of my favourite marketing tools. In ~10 mins, I get simple videos done for micro marketing things like promoting a new feature 👇

Not replacing the video editing tools like Veedio for me, but giving me a completely new marketing skill.

[Toni Hopponen @tonihopponen]

@madiou @_baretto Same here. SEO tools always feel expensive vs the value I get

[Toni Hopponen @tonihopponen]

"I wish we had a page for this"

Now, the solution is just one Slack message away 👇