Tornado Design

We're Tornado! A small web team. We have a focus on design, development, and building great websites. #WordPress #Webflow #Elementor #WebDev #SEO #Design

[Tornado Design @TornadoDesign]

We've added lots of cool screenshots of recent work to our updated website https://t.co/0P7DauLHIi

[Tim Soulo 🇺🇦 @timsoulo]

In the last 6 months at @Ahrefs, we analyzed over 1 billion data points across 14 studies. Here's what we learned about AI search optimization:

1) "Best X" blog listicles are the single most prominent content format cited by AI chatbots. They make up 43.8% of all page types cited by ChatGPT specifically.

2) 67% of ChatGPT's top 1,000 citations come from sources marketers can't influence: Wikipedia (29.7%), homepages (23.8%), app stores (6.6%). Only 32.3% are influenceable content like educational pages, reviews, news, and blog posts.

3) 28.3% of ChatGPT's most-cited pages have zero Google organic visibility. These pages get cited repeatedly by ChatGPT despite not ranking in Google at all. A completely separate discovery layer.

4) ChatGPT only cites about 50% of the URLs it retrieves. It fetches dozens of pages per query but uses half as background context without attribution. This means that being retrieved and being cited are very different things.

5) Adding schema markup had zero meaningful impact on AI citations. AI Overviews actually dipped −4.6%, while AI Mode (+2.4%) and ChatGPT (+2.2%) showed changes indistinguishable from zero.

6) YouTube mentions have the highest correlation (0.737) with AI brand visibility out of all the factors we studied (including all the conventional SEO metrics like backlinks, page count, DR, etc). This held true for both Google-owned and OpenAI products.

7) AI Overviews reduce clicks to the #1 result by 58%. That’s up from 34.5% just 10 months earlier. The trend is accelerating.

8) 99.9% of AI Overviews appear on informational intent queries. Transactional, navigational, and local searches are almost entirely AIO-free. Shopping triggers AIOs just 3.2% of the time.

9) For a given search query, Google’s AI Mode and AI Overviews reach the same conclusions 86% of the time — but cite almost entirely different sources (only 13.7% citation overlap).

10) AI Overviews change every 2.15 days on average, with 70% of content differing between consecutive observations. But semantic similarity stays at 0.95. The words, sources, and entities constantly shuffle, but the actual meaning barely moves.

[Tornado Design @TornadoDesign]

“Things don't have to change the world to be important.” –Steve Jobs

[Tornado Design @TornadoDesign]

Trello outage on a Monday, ugh.

[Tornado Design @TornadoDesign]

@arcade_demo Can I embed a translated version of an Arcade and default the embed to that language?

[Tornado Design @TornadoDesign]

A pretty cool savings calculator we built for a client: https://t.co/wPu73l6Je9

[Tornado Design @TornadoDesign]

Semrush's new logo looks like sputnik.

[Tornado Design @TornadoDesign]

@elemntor Do you have a updated roadmap yet?

[Tornado Design @TornadoDesign]

I tried putting a chess puzzle into ChatGPT, Grok, and Gemini and frankly they all failed to solve the puzzle. In fact, they all suggested illegal chess moves.

[Tornado Design @TornadoDesign]

@theseoguy_ That's insane.

[Tornado Design @TornadoDesign]

Nice tool to start generating your LLMs.txt file https://t.co/q6PjS2VC6w

[Tornado Design @TornadoDesign]

Canva doesn't have kerning?

[Tornado Design @TornadoDesign]

Is X down?

[Tornado Design @TornadoDesign]

Happy New Year!

[Tornado Design @TornadoDesign]

I think a lot of companies rely on having a demo form. But not everybody wants to give out their contact information. So video demos, and other methods of getting a demo or going to become popular.

[Tornado Design @TornadoDesign]

Predictions about what’s gonna be hot in 2026 for a websites: much more personalization. Through the use of setting a cookie to determine what people are interested in, you can show them other content.

[Tornado Design @TornadoDesign]

More snackable, and bite-size content.

[Tornado Design @TornadoDesign]

Wishing everyone a great Christmas break and a happy new year!

[Tornado Design @TornadoDesign]

@harvest This is my annual request to make the gray fonts darker on your desktop app. Because of accessibility, readability, and ease of use.

[Tornado Design @TornadoDesign]

Reference: https://t.co/o0d9irJdog

[Tornado Design @TornadoDesign]

AI generated content ranks.

Deal with it.