We love investing in companies that solve a pain point for our other companies. Meet @tourialtech, where marketers can create captivating product tutorials in minutes. If you're product-led, you're going to love this. Here's @bqueener on why we invested. https://t.co/bw2foNturc
We're thrilled to share some big news! We've raised a $3.4M seed round to continue to accelerate growth and empower tech marketers to unleash their product stories! #productledmarketing#saasgrowth#b2b https://t.co/0O7Prl3fRl
What do buyers hate when looking for a product online?
Friction โ๏ธ
Don't settle for 1-sided feature pages, videos, and demos.
Deliver value before the paywall ๐
Deliver an interactive product tour โ
#productstories#saasmarketing
2/2 Business is a race that never ends. Challengers come and go. So focus on your customers, and innovate for the future.
Keep tabs on comp though. Esp the ones you've never heard of.
Here's a slick way to keep up on your competition:
-Check out what ads they're running on FB.
https://t.co/5dd0SevUI9
Remember, it's still a strategy if they're NOT advertising on the platform๐
Every wonder why every content marketer under the sun writes listicles? You can blame this psych prof at CMU.
https://t.co/ULwyd9Dq58
TL;DR -> Curiosity must be satisfied.
Oh, and don't forget -> odd numbered listicles attract a higher CTR than even ones.
TTDL: Use a minus sign (-) in front of a word when searching in Google to exclude that word from showing up in your results.
"sales inspiration -quotes" returns some great motivational content without a feed full of quotes
TheseTipsDontLie