You know the trouble of competing on price alone?
You're making it too easy for clients to push your rates down…
👇 See how to tilt the scales in your favour 👇
(a thread)
Then it's just a matter of communicating…
✅ That you understand exactly what the client is struggling with,
✅ That you have past experience successfully solving this problem,
✅ That you're the freelancer who will get them the results they want.
(3/3) It’s so relatable, it’s something we’ve all likely done, and the genius is the idea that this plants with everyone watching… i.e. whenever you next need a pick-me-up, do you think Burger King will come to mind?
(2/3) You’ve got two pivotal characters struggling to overcome chaos in their life, and when they hit absolute breaking point - their act of self-care is munching into a chicken sandwich (often more than one).