Data is everywhere, but execution is everything. My latest article dives into how organizations can turn good intentions into great outcomes by making execution the centerpiece of their strategy. #DataDriven#AI#DataStrategy#AnalyticsToAction https://t.co/7sHFud6Z1i
Great sessions this morning at CDO Vision 2024 presented by AIM Leaders Council.
Roundtable discussions & speakers on:
-Blind spots in Gen AI
-How to monetize Gen AI
-Advantages of SLMs vs LLMs
-Ideation, Building, & Scaling of AI
#datascience#advancedanalytics#genAI
Jon Gordon is one of my favorite authors. His work has always resonated with me and closely aligns with how I approach building high-performing data teams. In the below infographic Jon details his 11 thoughts pertaining to teamwork. Lots of wisdom in these 11 thoughts. Enjoy!
Google will be sunsetting 4 attribution models later this year. If you are utilizing anything outside of last touch, or data driven attribution within Google Analytics/Ads please take notice & plan accordingly. https://t.co/SYpYXNvPKE? #googleanalytics#attribution
In 2022, I reached an academic milestone. I graduated from Colorado State University with an MBA in Marketing Data Analytics & Graduate Certificate in Business Information Systems w/Honors. Cheers to 2023 and what the new year will bring! #bizrams#csuramgrad2022#coloradostate
Tis the season for first party data!
Advantages:
-Personalization & Integration
-Privacy Law Compliance
-Accuracy & Control
-Helps to understand customer needs & preferences
-Strengthen customer relationships
#firstpartydata#dataanalytics
Cartoon Credit: Tom Fishburne
Learning your customer is critical for success in any business. It is also crucial to take every advantage to outsmart your competition. Understanding and building upon your customer knowledge through data & analytics will put you ahead of the game. #CDP#data#analytics#BI
โThere are only two sources of competitive advantage: The ability to learn more about our customers faster than the competition and the ability to turn that learning into action faster than the competition.โ
-Jack Welch (Former Chairman/CEO of General Electric)
โThe Last Mileโ is critical to success! Great article in @Forbes. How is your organization running the marathon? #data#analytics#dataanalytics https://t.co/Msue4ME135
At the end of the day, there are a lot of things that econometrics can learn from data science and data science can learn from econometrics. Understanding causal inference is essential in all data science roles. #econometrics#datascience#bigdata https://t.co/ExoAY5GOac
Great example of how to utilize excel to forecast utilizing Holtโs Linear Trend Method. Single & Double exponential smoothing can be utilized to calculate level estimates for reliable forecasting. #statistics#datascience#datasmart#analytics
https://t.co/pTf8jWdqoW
Every day the world writes the equivalent of a 10-million page book in Tweets. YouTube gains an hour of video each sec. Millions of online retail transactions occur every hr. Data is growing at an incomprehensible speed: 2.5 quintillion bytes of data per day. Data is the future.
This article is timely, because just this week I was talking to a colleague about the benefits of performing sentiment analysis to better understand your customers & their attitudes towards your brand/products. #sentiment#sentimentanalysis#textanalytics https://t.co/KfnIItKMNa
Congrats Toyota North America! @ToyotaMotorCorp has dethroned General Motors as America's top-selling automaker in 2021, marking the first time since 1931 that the Detroit automaker wasn't the best-selling car company in the U.S. #teamtoyota#Automotive
https://t.co/eUcfisymQq
Big announcement for Adobe Analytics Users happened today! Reports & Analytics will be deprecated on 12/31/23. Transition your โolder-styleโ reports over to Analysis Workspace prior to end of life.#adobeanalytics#webanalytics#ecommerce#digitalmarketing
https://t.co/8Xu5cag8M4
Great infograph of this yearโs Media Landscape (r/t: Evan Shapiro)! Media strategy is important. However, understanding the data captured & being able to identify marketing performance associated with these platforms is even more critical. Media & Data Strategy go hand-in-hand!