True Impact Media

#Adtech software company based in Austin, Texas that is changing the world of #OOH, #Billboards, & everything #outdooradvertising by doing smarter #mediabuying

[True Impact Media @trueimpactmedia]

Union Station Los Angeles making the most of its official FIFA Fan Zone designation and domination by Los Angeles Sports & Entertainment Commission (LASEC).https://t.co/7ayCu1ixxO

[True Impact Media @trueimpactmedia]

Political spending continues to break records, with 2026 on track to be the most expensive midterm election in history. The spending on primaries already has outpaced the entire spend for the last midterm cycle.
https://t.co/pAk65C5ekd

[True Impact Media @trueimpactmedia]

Big update for OOH: Geopath and OAAA have teamed up to modernize measurement, with changes possibly rolling out later this year.

[True Impact Media @trueimpactmedia]

Luxury Brands earn a 12.8x ROI on OOH advertising spend, a higher return than any other paid media. https://t.co/nYFgUdBrhA

[True Impact Media @trueimpactmedia]

Billboards on the Road to Coachella exploded this year. #1 is everything. https://t.co/V317iF67ud

[True Impact Media @trueimpactmedia]

In 2025, the Out of Home (OOH) sector is experiencing robust expansion, with annual U.S. earnings nearing $10 billion. Notably, 28 of the top 100 advertisers are tech or digital companies eager to establish a presence in the physical world. https://t.co/GjYSSNBKdM.

[True Impact Media @trueimpactmedia]

We're getting excited for the World Cup this summer! We're seeing Out-of-home selling out in cities across Canada, Mexico & the United States this summer. It is going to be huge! https://t.co/1ko56DIpce

[True Impact Media @trueimpactmedia]

True Impact Media's very own Kelly Sexton (seen here with CJ Sexton) won Branded Cities' BIG GAME contest. 5 minutes of fame in Times Square!

[True Impact Media @trueimpactmedia]

Moonpig celebrates Valentine’s Day through an interactive OOH campaign in London, a creative and thoughtful way to show some love! We love love. https://t.co/zvSgswVWqc

[True Impact Media @trueimpactmedia]

Spending on billboards for midterm elections is reaching unprecedented heights, with expenditures for primaries matching those usually reserved for general elections. https://t.co/AcgOUQ39Aq

[True Impact Media @trueimpactmedia]

This gray weather has us thinking about color. The right choice of color for your ad campaign is crucial, as it directly influences attention, audience perception, emotional response & brand recognition. https://t.co/exoiOf0c0B

[True Impact Media @trueimpactmedia]

Digital OOH predicted to grow to 45% of revenue in 2028, up from 22% this year. Do advertisers prefer static or digital out-of-home? Let us know. https://t.co/ROkKpKBDJR

[True Impact Media @trueimpactmedia]

Digital mobile truck advertising delivers brands to their audience through dynamic, moving screens. It provides flexibility, precise geo-targeting, and real-time updates, making it perfect for events and campaigns that need immediate attention.
https://t.co/vY4NjLuAhp

[True Impact Media @trueimpactmedia]

The growth of out-of-home advertising is consistently exceeding predictions. Businesses across various sectors recognize the importance of engaging with consumers in real-world settings. https://t.co/bFUBRxTdyQ

[True Impact Media @trueimpactmedia]

Local markets are seizing the momentum of World Cup tournaments by activating across every media channel—especially out-of-home. https://t.co/IrWEQwRLDn

[True Impact Media @trueimpactmedia]

GrubHub goes 3D with their creative transit shelter ad in Chicago! Looks delicious.
https://t.co/kBwKPRzOr7

[True Impact Media @trueimpactmedia]

OOH media isn’t just a great tool for brand awareness. It can also make you aware of things personal to you. The ad campaign by Eos brilliantly conveys how self-care can be more than bubbles.

https://t.co/scMx1jgEka

[True Impact Media @trueimpactmedia]

OOH media is increasingly trusted as it connects brand awareness, social interaction, and experiential engagement. In an age where audiences seek real-world connections and authenticity, OOH serves as a vital link.

[True Impact Media @trueimpactmedia]

With TV ads uncertain, pharmaceutical brands are turning to OOH advertising for controlled, relevant messaging and impactful storytelling while complying with regulations. https://t.co/6R0vcrqpZ5