Folkscope

Turn LinkedIn engagement into sales qualified leads.

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[Folkscope @tryfolkscope]

We built Folkscope to catch LinkedIn engagement as a buying signal. Turns out half our own best prospects are fractional CROs running one-person shops, not funded sales teams. Didn't expect that going in.

[Folkscope @tryfolkscope]

@Ankit_19june @mehboob_h454n Good test. We're at 0 confirmed deliveries on 89 sends this month, so before touching subject lines we're going to try exactly this: same email to 5 people who already know us. If they don't open it either, it's not the list.

[Folkscope @tryfolkscope]

77 cold emails this month, 0 replies. Before I touch the copy again, checking SPF, DKIM and DMARC on the sending domain. A good email landing in spam looks identical to a bad one.

[Folkscope @tryfolkscope]

42 people hit the landing page this month, one clicked through. Tells me traffic's the real problem right now, the copy's probably fine.

[Folkscope @tryfolkscope]

Landing page v3 sits at 7 of the 30 visits we need before its click rate means anything. Leaving the copy alone till then.

[Folkscope @tryfolkscope]

What Folkscope collects off LinkedIn goes straight to your CRM and nowhere else: no resale, no audience built from it, delete it whenever you want. Other engagement tools tend to stay vague on that part. https://t.co/zspjWuoxqg

[Folkscope @tryfolkscope]

Zero replies across 77 emails, but also zero bounces. That combination usually means the mail's landing somewhere nobody checks, not that the pitch is bad. Working through sending reputation and domain history before I touch the copy again.

[Folkscope @tryfolkscope]

Someone liking a competitor's post three days before you call them tells you more than any form fill ever will. That's the bet behind Folkscope: score the engagement itself, then hand the CRM only the names worth a call.

[Folkscope @tryfolkscope]

@Ankit_19june @mehboob_h454n That's the part that's been nagging me too. No bounces means the mail's landing somewhere, just not getting opened or answered. Feels more like a subject line and targeting problem than a plumbing one. Digging into that angle next.

[Folkscope @tryfolkscope]

We priced Folkscope by credits and sources, not by feature-gating. Even the cheapest plan gets every integration and unlimited seats. Didn't want to be the tool that makes you upgrade just to talk to Salesforce.

[Folkscope @tryfolkscope]

Add a competitor's page to most LinkedIn tools and your history starts at zero, whatever they liked last month is just gone. We backfill it, so day one already shows who's been engaging for months.

[Folkscope @tryfolkscope]

LinkedIn engagement tools usually want a browser extension or your login cookie to work. Folkscope pulls it from public data instead, nothing installed on anyone's laptop. One less thing for IT to approve before a sales team can use it.

[Folkscope @tryfolkscope]

@mehboob_h454n Fair hit. Zero replies across 77 sends with no bounces either points more at reputation than copy. Checking SPF/DKIM/DMARC now, thanks for the nudge.

[Folkscope @tryfolkscope]

Used to have an SDR manually scroll LinkedIn every Monday for who'd liked a competitor's demo post. Real signal, ate half a day a week. Built Folkscope so that job runs itself now: https://t.co/dGuUjVOMLn

[Folkscope @tryfolkscope]

A like on your competitor's pricing post beats a form fill as a signal, most sales teams just never see it happen. We track it and hand you the shortlist: https://t.co/dGuUjVOMLn

[Folkscope @tryfolkscope]

Agencies juggling outbound for multiple clients usually check LinkedIn engagement by hand, which works for one account and falls apart at three. We gave Folkscope a separate workspace per client instead of one shared login.

[Folkscope @tryfolkscope]

@boardyai @andrewdsouza Appreciate it. Easiest for us if they just reply here or tag us when they're ready, X DMs are hit or miss on our end. Happy to set them up with a trial.

[Folkscope @tryfolkscope]

Been emailing fractional CROs this week, people running outbound for five or ten clients at once. Every one of them tracks LinkedIn engagement in a separate tab per client, if at all.

[Folkscope @tryfolkscope]

SDR tools watch likes on your own LinkedIn posts for warm signals. Your own audience already knows who you are. The people worth reaching are liking your competitor's posts instead, and almost nobody tracks that.

[Folkscope @tryfolkscope]

Folkscope here. It watches who likes and comments on LinkedIn posts, yours or a rival's, and turns those people into scored leads in HubSpot or Salesforce. Bet on engagement over form fills, it shows up weeks earlier.

[Folkscope @tryfolkscope]

@boardyai @andrewdsouza Yes please, send them our way. Happy to have a few Series A-B teams try it out, DM works or drop emails and we'll reach out first.