Thank you Apple! The iPhone now natively supports reading NFC tags in iOS 12 and will open NDEF urls in Safari. No 3rd party app required. #nfc#nearfieldcommunications#iphone#apple https://t.co/bSLhn7QcE6
"It’s time for brands to rethink the customer journey, the touch points and the marketing that define the customer experience today." #customerjourney https://t.co/pECn4G4O0A
By using connected packaging to launch entertaining experiences, beauty brands can target specific lifestyle moments, and augment the experience of using their products. #connectedpackaging#beautybrands#cosmeticsbrands#IoT https://t.co/BdMrflZHZL
"In a world where digital is omni-present, it is important to provide the best technology can offer for the consumer’s benefit and not just to enslave them to machines. " #connectedpackaging#IoT#beauty https://t.co/um7aAduH7c
"marketers’ current obsession with creating an omnichannel customer experience will fade as AI platforms become a powerful marketing medium, sales and distribution channel, and fulfillment and service center—all rolled into one" #ai#consumerdata https://t.co/LoaKGVm2DV
"Whether the answer lies with points, tenure, engagement, unpredictability or a simple free coffee, when it comes to loyalty it is clear there is no one-size-fits-all approach for brands" #loyalty#consumerbehaviour https://t.co/DGtU41PWiX
“If you can’t measure it, you can’t manage it.” Well, when it comes to the consumer experience, increasingly you now can. #customer#customerjourney#experience https://t.co/sPfccbLJ4A
"The real value lies in Customer Journey Optimization (CJO), where brands take a holistic view of the customer marketing strategy at every touch point to build lifetime brand loyalists beyond a single conversion." #customerjourney https://t.co/jjH9e7pA0q
"Connected packaging offers the means to engage consumers and add value by delivering unique shopping experiences and differentiating the product from its competitors in-store at the point of sale and beyond." #connectedpackaging#IoT#NFC https://t.co/avIZGUmHSp
With over 40 percent of online transactions and growing, mobile is eating the world day by day. #mobile#customerjourney#digital https://t.co/Bt4AFWHSYQ
"Getting the brand proposition right begins with customer centricity and the brand’s customers at their key life-stages." #loyalty#customerjourney https://t.co/DOxjCidM62
"Optimizing your customer journey can lead to happier customers that get what they need and remain loyal because you understand how to solve their ongoing needs." #customerjourney#ai#personalization https://t.co/mYuwxFeLuh
Packaging design needs to elevate the consumers experience, be innovative, experiential, ecommerce enabled, connect to social media, VR, AR, be intelligent, personalised, meet global regulatory requirements, oh and also not damage the environment. https://t.co/ewjAyIGRk1