I imagine it's easier to sell more merch when you're marketing to 3 new markets and rebranding a fourth. But attendance slid in '26 from '25... lol, so I'm not sure how it "went the other way."
"When I came in it was 3 years of lower attendance, lower ratings, lower merch. And every metric went the other way." -- Mike Repole on UFL -- always a big talker, always a colorful interview... @FOS
https://t.co/5Eiwvf6rMZ
@dvtyler@ForverRevo2@ProCatchYT@_PanthersUFL@RepoleStable@TheUFL IF Repole is to be believed when he says he wants a Michigan-Columbus rivalry, Detroit has to be the first market to try if Utah or OKC falls through for '28. I don't think he abandons either market for Detroit without something falling through.
@dvtyler@ForverRevo2@ProCatchYT@_PanthersUFL@RepoleStable@TheUFL I don't like Repole for multiple reasons, and I majorly disagree with a lot of his decisions. That said, I do believe him when he says he's invested in making the UFL work. Do I believe that'll happen? I'm not running to Kalshi or Polymarket to bet on it that's for sure...
@ForverRevo2@dvtyler@ProCatchYT@_PanthersUFL@RepoleStable@TheUFL And at this point, with 2027 set there's no way he's bringing the Panthers back for '27. He could for '28 despite yesterday's announcement, but IDK if it'd be a smart decision for the league. Might as well wait for AlumniFi to be ready IF the Panthers are to be brought back.
@ForverRevo2@dvtyler@ProCatchYT@_PanthersUFL@RepoleStable@TheUFL I wonder if Repole would've put the Panthers in Keyworth had he known how the '26 season was going to go w/attendance.
TBH, I'm not optimistic about Detroit embracing a Panthers return. Fans on social media disagree with me, but momentum has been lost... possibly unrecoverable.
@Dat5thbassdoe My guess is that Repole initially had his vision of 15-20k capacity, but then attendance numbers this past season made him have to consider smaller options.
Maybe if he had the realization sooner, he would've used Keyworth for 2-3 years and moved with DCFC to AlumniFi?
@VoodooChild727 This would be a good point if (1) Repole hasn't already dangled the carrot with the Detroit market, and (2) the Detroit market wasn't one of the top UFL markets in 2025.
@sflone@RepoleStable I give his word no weight when it comes to football.
I don't see the Detroit market being recaptured. The diehards on social media gives a false sense of viability.
@SheillDaniel@RepoleStable I'm sure RI is to capitalize on NYC and Boston markets without the costs. Providence is an hour drive from Boston. Colorado has Denver.
Repole/UFL could've picked worse markets, but they're unproven. I'm highly skeptical of SLC.
@voegelemc@RepoleStable Quite possible. AlumniFi isn't guaranteed to be done ahead of 2028. But then the question becomes "how long does the market remain viable?"