Reelaay

LPO & purchase order financing for Nigerian suppliers. 💚
Order verified • Funded by licensed partners • Tracked to settlement • No collateral

[Reelaay @useReelaay]

Winning the order is one thing. Having the capital to fulfil it is another. 🏃🏾‍♂️
At Reelaay, we’re bridging the gap between opportunity and capital, helping suppliers move when business calls.
When opportunity comes running, don’t drop the baton. 🏁

#DontDropTheBaton

[Reelaay @useReelaay]

Notice the pattern?

It's not always a lack of customers or opportunities. Sometimes, it's the gap between when your business needs money and when that money becomes available.

You don't have an opportunity problem. You have a capital timing problem.

#Reelaay #WorkingCapital

[Reelaay @useReelaay]

Not every business that needs financing is struggling.

Sometimes, business is good. Customers are interested, orders are coming in, and no room to grow.

The problem? The cash to make it happen isn’t available when you need it.

Here are 3 signs your business has a capital gap

[Reelaay @useReelaay]

You have demand, but not enough cash flow to meet it.

Orders are coming in, and your business is ready to grow. But the cash available can't cover the cost of fulfilling them.

More demand should mean more growth, not more missed opportunities.

[Reelaay @useReelaay]

66 years of stories, challenges, triumphs, change and hope.

Today, we celebrate the people who make Nigeria what it is; our strength, our diversity, our culture, our creativity and our unwavering spirit to keep moving forward.
Happy Independence Day, Nigeria. 🇳🇬💚

[Reelaay @useReelaay]

The question isn’t always, “Do I need financing?”

Sometimes, it’s: “Should my available cash really determine how big I can think?”

A strong opportunity shouldn’t have to wait simply because the cash to execute it hasn’t arrived yet.

[Reelaay @useReelaay]

What if needing financing isn’t a sign that your business is struggling?

Sometimes, it means the business is growing, the orders are coming in, and the cash needed to fulfil them just hasn’t arrived yet.

A few common myths about supplier financing 👇

Continues in the thread.

[Reelaay @useReelaay]

The age of your business is only one part of the picture. The transaction, the buyer, your business, and your ability to fulfil the order can all matter when assessing a financing opportunity.

[Reelaay @useReelaay]

Tweets that caught our eyes 👀

Someone said they had the opportunity to take on more business, but cash flow was holding them back.

And honestly?

These are the type of conversations more businesses need to be having.

We're paying attention.

[Reelaay @useReelaay]

What would you do?

[Reelaay @useReelaay]

You’ve just won a ₦15M order.

You need ₦8M to fulfil it, but you only have ₦3M.

The deadline? 7 days.

Now you have a choice to make.

Poll below. 👇

[Reelaay @useReelaay]

The hardest part isn’t winning the order.

It’s what happens after.
You win the contract. Then reality hits: you need cash to deliver before you get paid.

Banks want collateral. Clients want 60-day terms.

So the order that should grow your business, sits there.

Sound familiar?

[Reelaay @useReelaay]

Most people think SMEs struggle because they can’t find customers.

In reality, many struggle because they can’t finance growth.

A business can have:

✓ Demand
✓ Customers
✓ Purchase Orders

…and still lose opportunities.

That’s the problem we’re solving.

[Reelaay @useReelaay]

We are connecting commerce and capital.

[Reelaay @useReelaay]

What if suppliers could access funding based on verified business transactions instead of traditional collateral requirements?

That’s the future we’re building at Reelaay.

Connecting suppliers, buyers and financial institutions through one structured transaction workflow.