Omnia

Boost your brand presence in AI engines.

[Omnia @useomnia]

Together with @PatioCampus we've put together a full-day hackathon to work on your GEO.

You'll dig into your brand's AI visibility, understand what's working and what's not, and walk out with a real plan.

Sign up here: https://t.co/X9UPp8Lypl

[Omnia @useomnia]

We're hosting the first GEO Hackathon in Spain.

May 7th. 12 hours. 50 spots.

More and more people are skipping Google and going straight to AI for answers. Most brands have no idea how they show up there. Or if they show up at all. (1/2)

[Omnia @useomnia]

We're live in https://t.co/nREG3tFnDn! 🚀

See us here: https://t.co/spN3RvKSFT !

[Omnia @useomnia]

We're live on OpenHunts!

Take a look here! https://t.co/BalcGc8Ajh

[Jose Luis Garcia @Joselugarcia121]

Hey! We're live on @ProductHunt !
Give @useomnia a shot over there :)

(and upvote if you like it 😊)

[Daniel Espejo @esmaldan]

We're so excited to announce..... 🧶
@useomnia is live on @ProductHunt !

Give it a shot here 👇
https://t.co/eBkI3oF2n3

[Omnia @useomnia]

@esmaldan Hellooo🧶🧶🧶

[Daniel Espejo @esmaldan]

People already use AI assistants daily to discover products and compare them. We all know that.

What not everyone is seeing is this: the distance between “I'm interested” and “I'll buy it” is getting shorter.

Microsoft explains this quite well in their update about Copilot Commerce. A user:

• asks questions
• receives guidance
• compares options
• resolves doubts
• and makes a decision.

All in the same interaction.

The fight for conversion is moving right up to the moment someone asks the first question.

According to their data, searches involving Copilot assistant end in purchases more often and more quickly:

• In the first 30 minutes, purchases increase by 53%.
• And when the person already came with the intention to purchase, those sessions are almost three times more likely to end in a purchase (194% more).

It’s crazy how fast all of this is moving.

[Daniel Espejo @esmaldan]

This week’s vlog is a bit different. It's more of a reflection.

Over the past few days, we’ve been thinking a lot about how we’re building our AI agents and, above all, how we communicate the real value they bring to the brands that use them.

The value of an agent isn’t always obvious at first glance, nor is it easy to explain in a single sentence. It’s not just about creating things with AI, but about how that AI is trained and focused to solve a very specific problem.

In the case of our agents, that value is especially noticeable in content creation. Nowadays, anyone can ask ChatGPT to generate a coherent text on a topic, and it will do a reasonably good job. But that’s where the key difference lies: ChatGPT is a generalist.

An agent, on the other hand, is specialized. It understands the patterns AI follows to search for information, its structure, and the key points that content must follow in order to be seen by an LLM.

This specialization is what differentiates the Omnia agent from a context-rich prompt given to ChatGPT.

[Daniel Espejo @esmaldan]

We are rebranding Omnia, it going to be absolutely dope.

[Omnia @useomnia]

@ivnmlgn @esmaldan 🧶

[Daniel Espejo @esmaldan]

If you don't know yet, we are creating @useomnia!
Follow us there too 😊

[Omnia @useomnia]

This is us.

[Daniel Espejo @esmaldan]

One year and a half ago I was the General Manager in Spain and Portugal at @Klarna .

Until I realized I was facing one problem, the problem that are having all the brands in the world.

At that moment, I decided to build @useomnia.

[Omnia @useomnia]

@ivnmlgn So cool to have you in the team!

[Omnia @useomnia]

Thank you to our early customers and design partners for candid feedback, and to the Omnia team for the pace and craftsmanship behind the product.

If you’re a brand or agency exploring AI visibility, we’d love to connect 👇

https://t.co/4CEBQLe5I6

[Omnia @useomnia]

Announcing our 3.5M pre-seed round at Omnia 🚀

Over the past months, we’ve been building a platform to help brands understand and improve how they show up in AI engines like ChatGPT, Perplexity, and Google AI Overviews.

[Omnia @useomnia]

Why this matters:

The path to customers is shifting from traditional search to AI answers. Teams need clarity on where they stand, what to do next, and how to measure progress. That’s the problem we’re focused on, turning signals to action.