Ammar Arshad

Amazon operator.
I explain why performance breaks and how to fix it.
PPC, listings, systems, logic.

[Ammar Arshad @username_ammar]

@jonahhodges_ also Ik most of the things you can ask about ppc all the reports all the brand analytics reports even know how to accurately build p&l's from hidden amazon fees all the analysis and everything so you dont gotta teach me much promise

[Ammar Arshad @username_ammar]

@jonahhodges_ Jonah you looking to expand your ppc team? Ive been managing $65K+ ad spend for more than a year and have scaled two brands from scratch to close to 10K last month and last year scaled 1 from 20K to 50K in a month

[Ammar Arshad @username_ammar]

@brezscales fr

[Ammar Arshad @username_ammar]

Amazon performance makes sense when you stop chasing tactics and start understanding causes.

[Ammar Arshad @username_ammar]

Amazon success is less about hacks and more about restraint.

[Ammar Arshad @username_ammar]

Most brands would grow faster by simplifying first.

[Ammar Arshad @username_ammar]

You don’t need perfect data. You need the right questions.

[Ammar Arshad @username_ammar]

Long-term growth comes from boring decisions repeated well.

[Ammar Arshad @username_ammar]

If everything depends on PPC, something else is weak.

[Ammar Arshad @username_ammar]

Accounts that survive downturns are built intentionally, not aggressively.

[Ammar Arshad @username_ammar]

@sertacaltun_ test buy to make sure there isnt something even slightly different else it can be a drag

[Ammar Arshad @username_ammar]

@mcol3man @sertacaltun_ aaaa chinese sellers jump on listings that have been popping because the original brand worked their ass off then the chinese sellers drop their prices sometimes to negative margins to end competition so yeah totally trynna make a buck

[Ammar Arshad @username_ammar]

The biggest mistake is assuming Amazon thinks like you do.

[Ammar Arshad @username_ammar]

Good operators remove confusion before chasing results.

[Ammar Arshad @username_ammar]

If you don’t know what you’re optimizing for, you’re just changing numbers.

[Ammar Arshad @username_ammar]

Amazon is not about winning today. It’s about training tomorrow.

[Ammar Arshad @username_ammar]

Most brands don’t need more spend. They need better signals.

[Ammar Arshad @username_ammar]

Growth happens when structure and intent align.

[Ammar Arshad @username_ammar]

A calm account outperforms a reactive one.

[Ammar Arshad @username_ammar]

Amazon punishes noise more than it rewards aggression.