Ben Cooper

Marketing Whisperer to Fortune 1000s |$10B+ in marketing spend managed | 2 kids | 1 documentary | Pedaled 100,000+ miles

[Ben Cooper @velocoop]

Big day for me personally . . . and professionally.
🙏Thanks to all the partners who have been part of the journey
📰Thanks to @lindayaX for breaking the news on @X
🏰Thanks to all the Camelotians for your 40 years of awesomeness
@GeorgePMG let's go 🚀🚀🚀

[Linda Yaccarino @lindayaX]

Lucky to be in Dallas today. Our good friends at @camelotsmm are officially joining @pmgworldwide to form one of the largest independent advertising and media companies. Congrats! I can’t wait to see what’s next! Please take a read. 👇
https://t.co/qcYD3HliXR

[Ben Cooper @velocoop]

@knifetalkmavs YES

[Ben Cooper @velocoop]

@musk_news13 Yes

[Ben Cooper @velocoop]

Parents! I’ve tapped Grok from xAI to nail my kid’s college fit 🎯. From TCU’s fashion merchandising to BC’s Jesuit vibe, it’s spot-on. Follow these prompts:
"You are an expert college admissions counselor. When I give you a school, give me the vibe of the school and relevant details on their [enter program or major]." Then start typing in schools for the scoop—makes the search easier. @lindayaX give @PennState a try and tell me how accurate it is 🎓 #CollegeDad

[Ben Cooper @velocoop]

@Camp4 Pro Tip, I grok squat while brushing my teeth in the morning🪥 and at night🪥

[Ben Cooper @velocoop]

@natsturner There’s historical value . . . he was one of the first stretch fours 🏀

[Ben Cooper @velocoop]

@AdtechGod AIM (Automated Intelligent Media) - but that depends on if AOL, Time Warner, Verizon, Oath, Verizon Media, Apollo, Yahoo still own the rights.

[Ben Cooper @velocoop]

@Camp4 @girdley The Half Price Books flagship store in Dallas is just down the street from us and it is always packed . . . and customers skew much younger than you would think 📕

[Ben Cooper @velocoop]

@mjbarash @lindayaX Two of the best!

[Ben Cooper @velocoop]

@shawngorham I saw this in my neighborhood almost one year ago . . . and have never forgotten the name

[Ben Cooper @velocoop]

I read the DeepSeek whitepaper, and the "Aha Moment" proves AI reasoning is weirder than we think 🤖

DeepSeek’s RL model did something uncanny:
While solving an equation with nested radicals, it suddenly paused, rewrote its steps, and added anthropomorphic flair:
“Wait, wait. That’s an Aha Moment I can flag here.”

The unsettling details:
⚙️This wasn’t a cherry-picked example—it’s the default behavior after RL convergence.
🧠The model assigns emotional labels (“Aha!”) to its reasoning process.
🧩Researchers call it “beautiful” but can’t explain why language mixing (Chinese/English) spikes during reflection.

The big question:
Are we seeing proto-inner-monologue—or just statistical parroting?

🔥 Hot take: AI’s “self-talk” is neither code nor human thought. It’s a third category of cognition—and we’re clueless about its limits. My reco . . . be polite with your prompts

[Ben Cooper @velocoop]

@Camp4 https://t.co/rjwiHn54RR

[Dallas Texas TV @DallasTexasTV]

Mini homes for 100k are now being built in Texas https://t.co/8zoTPWnavV

[Ben Cooper @velocoop]

@sweatystartup +1 for Moccamasters. They brew coffee at the ideal temperature range of 196°F to 205°F, which is crucial for optimal coffee

[Ben Cooper @velocoop]

@Keith_Wasserman https://t.co/w9MHo2EWD6 had the biggest first day IPO jump ever (up to that point). Almost 300% https://t.co/kStnShIdea

[Ben Cooper @velocoop]

@mjbarash @lindayaX Love this 🔥 Happy B-Day @lindayaX 🎂

[Ben Cooper @velocoop]

@sweatystartup @connordault get this man a set of @CarawayHome

[Ben Cooper @velocoop]

@mjbarash Havanese?

[Ben Cooper @velocoop]

@Camp4 @elonmusk @SpaceX @Tesla_Optimus It also has the right weather profile

[Ben Cooper @velocoop]

@mjbarash the Dr. Pepper flavor (Doc Pop) is 🔥

[Ben Cooper @velocoop]

@Camp4 Isn’t the problem that for almost everyone that number is 2x what they have today? 💸

[Ben Cooper @velocoop]

@michaelharriot 1. Dallas
2. Mi Cocina
3. Brisket Tacos and a Mambo Taxi