Four key ways to measure performance of a #voice-app!
Engagement, Retention, Conversational & Customer Insights, and Commercial Metrics like opt-ins, sales, and discount redemptions. Get in touch to learn more or see one of our voice-dashboards #VoxlyInsights
“What shall we name our #voice app?”
Have a strong brand? leverage the power of that name.
If brand awareness is a challenge keep the name simple. Users who don’t know you should know what the experience is from the name & logo.
Think about your launch phrases of Invocations.
Let’s talk about #Amazon’s new #QuickLinks. When it comes to #marketing#voiceapps, knowing the name of the App and using the correct Invocation is the clunky part. Not anymore! Now you can link directly from digital advertising to a voice experience. https://t.co/1DBYPlHEKL
Hear news directly from your favourite #sports person or team via #AmazonAlexa? A large majority surveyed in our 'Voice in the Big League' report say they are seeking this kind of content. Sports brands or media agencies should download our report here - https://t.co/embFAInyjN
76% of #voice users we surveyed in our 'Voice in the Big League' Report said they planned to listen to #sports content at least weekly in the future. If you're a sports brand or media agency and want to know more, read our report - https://t.co/embFAInyjN or contact us directly.
Are you a #sportsfan and do you use a #voiceassistant? Half of the fans we surveyed in our 'Voice in the Big League' Report said they listened to over an hour of sports content per week. That's a lot of traffic for a channel that's so new! Full report - https://t.co/embFAInyjN
Our changing listening habits are opening up a range of possibilities not just for smarter media targeting, but fully-fledged interactive advertising. @IAB's latest report is worth a read on our evolving audio habits in the UK.
"Listening Britain' https://t.co/PAIjZjqLkZ
#vux
How has Covid-19 changed the way people in the UK use their #voice assistants? Will it change the way you approach your voice strategy? Did you catch @RozziMeredith talking to @VUXworld about the findings from our Voxly Insights report yet?
Listen here - https://t.co/RgW2m0WZol
Our blog post looks at using #voice to streamline customer service or deliver key info. Also watch @RozziMeredith's talk from the VOICE Global conference, discussing the bespoke voice app we built for Tommy's Midwife in partnership with @Mindshare https://t.co/CZYxQ0gHT3
⚽ Footie fans rejoice - Premier League is back! ⚽ Matches resume this week! ⚽
Team not doing so well? Answer for your club with the Match of the Day Magazines Quiz #voice app and see them climb the league! On #Alexa https://t.co/sG2w5lZ6EI and #Google https://t.co/2Zqe1h8fCL
Voxly will be joining the #VOICE Global Conference tomorrow. @ravilal's talk "Bringing BBC Match of the Day Magazine to Voice" at 11:30 UK -Channel VG2. @RozziMeredith "Alexa, will Coronavirus hurt my baby?" at 12:30 UK -Channel VG5. Sign up for free here https://t.co/89ssmz9g81
A staggering 95% of families estimate that their #voice usage will increase, or at least stay the same, as now. Voice tech is here to stay.
Read more about how UK families use voice in our latest Insights report here - https://t.co/Q9FSurgPsi
#amazonalexa#googleassistant#vux
#Voice tech really has become an everyday part of UK family life. Over half of families consider their #voiceassistant as 'another family member'. This inspired the title of our report 'Part of the Family, now'. Read the full report here - https://t.co/Q9FSurgPsi
#amazon#google
Another week of homeschooling - 3 in 4 parents take a break using their #voice assistant as 'entertainer'. Our report shows -
🎲 1 in 3 families play games and trivia daily.
🎪 Over 60% use voice for novelty & humour at least weekly.
Full report: https://t.co/Q9FSurgPsi
Take some time out today and transport yourself to the banks of the Zambezi river, or a waterfall in Kathmandu with @WaterAid's #voice app.
Try it now....
🗣️"Alexa, enable The Sound of Water"
🗣️"Hey Google, talk the The Sound of Water"
More info here: https://t.co/zozCAZu9On
We may be ending the clapping for the #NHS this evening, but you can still send a direct, personal message to NHS workers using #TheNationalHopeService. Message 'hi' to +447955586595 via WhatsApp or click here: https://t.co/gpqHdADKc2
#clapforthenhs#nhs#stayhome#protectthenhs
🏃🏿 Half of #voice users have been using their #assistant to keep moving and motivated during #isolation.
🗣️ Over a quarter of people say that they'll continue to use their assistant more as #lockdown measures relax.
Read our Voxly Insight report - https://t.co/uuw1W0c1Gm
We're thrilled to launch @WaterAid's incredibly soothing #TheSoundofWater voice app. Spend a few blissful minutes listening to the many majestic rivers, lakes, and waterfalls around the world. Take some timeout today to gain focus - https://t.co/zozCAZu9On. On Alexa and Google
It's Tuesday! That means a new set of questions to test your footie trivia. Did you know? 2 in 3 families play games & trivia with their voice assistant weekly*
Bring the family together for the MOTD Magazine voice quiz - https://t.co/GPXeBF5vx4
*source - https://t.co/Q9FSurgPsi