I think if Facebook were to remove the share button it would be detrimental to many brands and social media campaigns. Sharing is a great way to gain earned content. I think brands/movements would really suffer without a sharing. #rowlettsu18
It is interesting, but not surprising that mobile use is more popular. I think it is imperative that social media campaigns keep this in mind these days. #rowlettsu18
I think Facebook groups are superior to pages in terms of building community. How necessary do you think a FB group is for a social advocacy campaign? #rowlettsu18
Really great resources for Instagram analytics. Do you think users have to use professional programs such as these to succeed on IG? I’m sure some people have done without. #rowlettsu18
This is interesting, especially because hashtags are essential to building a brand/campaign in the beginning. I think hashtags look fine in captions as long as there aren’t too many. This seems to be the more effective method. #rowlettsu18
@dis15b I also agree that consumer generated content adds value to a campaign. It is easier than creating new content and it cultivates community around the movement. However, it is important to maintain a mix of owned content and user generated. #rowlettsu18
@apl15fsu I would say definitely, if the movement is large enough. When gov leaders see many people fighting for the same cause, they almost have to do something about it and acknowledge the movement, or else the general public will be unhappy with them. #rowlettsu18
Deuze said we have shifted from media consumption to media production. Since people are able to share their perspectives to the world, what impact has this had on major news sources? Do they feel obligated to report more accurately these days? #rowlettsu18
Do you think activism videos like the ones we have created are best shared on a purely video platform like YouTube, or integrated with other media on platforms like Twitter and Instagram? #rowlettsu18
Group boards are a great way to connect with other people on Pinterest, making the platform feel more "social." While this feature allows for more communication with others, it still flows with Pinterest's creative/inspirational feel. #rowlettsu18
Today we’re introducing new tools to make it even easier to collaborate on Pinterest. Launching on group boards, now you can have conversations with the other members of your board. Learn more: https://t.co/XjFNvsdlPT
@jordan_bessette I haven't used it either, but I am excited to see where it goes. I am curious if it will impact YouTube the way IG stories has impacted Snapchat. I also think that eventually, it will become a great platform for advertisements. #rowlettsu18
This article shares great insight on the new IGTV feature. They mention that people today spend more time watching amateur videos than professional ones. Do you think this is good or bad and why? #rowlettsu18
@apl15fsu I think it is important to maintain the support of existing followers, but ultimately, the goal is to create change. So I think it is necessary to reach people who may not know about the issue. #rowlettsu18
@casamayor97 I would have to say polished videos seem more credible for an overall campaign, however raw videos submitted by people certainly have power. I think a mix of both is best. #rowlettsu18
In the OWS article, it says activist videos don’t necessarily have to be well edited/have graphics. Many times I’ve seen videos shot with just an iPhone. What quality of video do you think is most effective? #rowlettsu18
Facebook and Twitter are both great at making people aware of news stories and current events. Do you think Instagram will need to do the same in order to ensure future success? #rowlettsu18
Facebook's updated news feature called 'Watch' has a lot of potential for advertisers. According to the article, 45% of users get their news directly from Facebook. Do you think this is good or bad, and why? #rowlettsu18 https://t.co/hPCvVi7HCr
Interesting article that give advice about writing copy for social media. Especially in an advocacy campaign, words are important. So, it is essential that they are planned before posting online. #rowlettsu18 https://t.co/nNbk4C7oeF
@casamayor97 I think an advocacy campaign could greatly benefit from podcasts because they're a great way to get a lot of information out in a generally short amount of time. I think approaching podcasts as advertisers wouldn't give the campaign the perceived credibility it needs #rowlettsu19