Walter Duru

I am a skilled and experienced Communication and Public Relations Consultant

[Walter Duru @walterchike]

Anyone whose only solution to the myriads of problems facing our society is to blame previous administrations is unworthy of a public office

[Walter Duru @walterchike]

New publication alert!
Our study, Strategic Communications in the Digital Era: Global Trends & Insights from West Africa, explores how communication professionals are navigating expanded digital and multimedia responsibilities.
Read:
https://t.co/JvIIADxZZa
#PR #StrategicComm

[Walter Duru @walterchike]

Still on the Nigerian Army Media Workshop : Media, Public Trust Key to Security Success– Dr. Duru
https://t.co/z2V7aPiBLc

[Walter Duru @walterchike]

Honoured to speak at the DAPR Nigerian Army Media Workshop, Abuja, on "Media as a Force Multiplier."
My message:Modern security victories depend not only on superior force, but also on superior communication.
Grateful for the engaging discussions & valuable insights.#StrategicCom

[Walter Duru @walterchike]

Akinwunmi to Examine Nigeria’s Financial Reforms at Achievers Varsity Lecture
https://t.co/lRu2fHRvWD

[Walter Duru @walterchike]

FG Bans ‘Dr’ Prefix for Honorary Degree Holders, Flags Fraud
https://t.co/Pa944s7Zf2

[Walter Duru @walterchike]

PR isn’t failing-brands are misunderstanding it.
My new paper argues that many PR failures stem from unrealistic expectations, weak KPIs, & poor media literacy on the brand side - not agency incompetence.
Rethinking Brand-Led Public Relations
🔗 https://t.co/UvytLyRtxo
#PR

[Walter Duru @walterchike]

📢 Research
My article “The Relevance of Agenda Setting Theory in Twenty-First Century Journalism Practice” explores how the Agenda-Setting Theory remains vital in modern journalism. Scholars in communication are invited to read and engage.🔗 https://t.co/zbMaIRdYQV

[Walter Duru @walterchike]

Check out my latest article: Public Relations vs. Propaganda: Why the Difference Matters Now More Than Ever https://t.co/1nXhbYCgP8 via @LinkedIn

[Walter Duru @walterchike]

Public Relations is rooted in truth and ethics. Propaganda deceives & manipulates. As elections approach, knowing the difference matters more than ever. I explore this in my study on PR vs. propaganda.
Read-https://t.co/8jvbjA8NPD
@NIPR @APRA @IPRA
#PublicRelations #MediaEthics

[Walter Duru @walterchike]

NIPR Mourns Veteran PR Expert, Tamuno-Koko
https://t.co/Kng4JXOJxC

[Walter Duru @walterchike]

Recent threat by @POTUS to withdraw aid & consider military action over killings of Christians in Nigeria signals serious governance & PR crisis. Time to issue clear, empathetic statement; engage U.S. diplomacy; show what’s being done & strengthen inter-faith dialogue.@GovNigeria

[Walter Duru @walterchike]

Check out my latest article: Nigeria’s Image and the Power of Strategic Communication https://t.co/JmMomzqZR7 via @LinkedIn

[Walter Duru @walterchike]

Transparency shouldn’t cost ₦1.5B.
INEC’s demand for that amount to release voter data under the FOI Act undermines democracy.I broke down the legal & ethical flaws in this position on @channelstv’s Sunrise Daily.
Watch here: https://t.co/craS4XMLln
#FOIAct #INEC #SunriseDaily

[Walter Duru @walterchike]

Public institutions must act with patriotism, not impunity. INEC should urgently release Nigeria’s voter register and proactively publish it on its website as required by Section 2 of the FOI Act.
#Transparency #FOIAct #Accountability #Nigeria @inecnigeria @UNHumanRights @UNDP

[Walter Duru @walterchike]

On @channelstv’s Sunrise Daily with @MaupeO, I condemned @inecnigeria’s billing of a citizen ₦1.5bn to access info -a clear breach of Sec.8 of the FOI Act, which limits fees to duplication costs.INEC must act patriotically, release the voter register & publish it online. #FOIAct

[Walter Duru @walterchike]

#Free@ChineduAgu now! Freedom of expression under threat in Imo.
@HopeUzodinma
@NBA
@NhrcNigeria
@UNHumanRights

[Walter Duru @walterchike]

Honouring the heroes who #ActForHumanity on #WorldHumanitarianDay. Let's unite for a safer world and protect those who protect humanity.#ActForHumanity.

[Walter Duru @walterchike]

Ihedioha at 60: A Legacy of Leadership, Integrity, and Service
https://t.co/dh3Xqya7U9

[Walter Duru @walterchike]

Reaching the most vulnerable in Nigeria: Our Humanitarian Roadmap 2025
https://t.co/dXqtg8QnTM

[Walter Duru @walterchike]

Honored to deliver a Guest Lecture at the 2024 Nigerian Army School of Public Relations & Information Media Workshop! Discussed how emerging social media trends shape military operations in the digital age. Grateful to the NAPRSI for the platform! #MilitaryOperations #SocialMedia