Wayne D'Souza

[Wayne D'Souza @waynesxworld]

@JCBeer comes off as disingenuous and contrived. As she's just doing it to keep up appearances and didn't admit any wrongdoing#transmediastorychat

[Wayne D'Souza @waynesxworld]

@JCBeer best was Johnson & Johnson and worst was BP oil spill #transmediastorychat

[Wayne D'Souza @waynesxworld]

@JCBeer when it starts to affect your day to day operations, negative commentary starts to increase about your org #transmediastorychat

[Wayne D'Souza @waynesxworld]

@veemel coming off as being robotic and not genuine and the viral nature of a negative or false post spreading about your org #transmediastorychat

[Wayne D'Souza @waynesxworld]

@veemel @CalvinKlein was v successful as it encouraged pc by asking consumers them to post photos with the #mycalvins #Transmediastorychat

[Wayne D'Souza @waynesxworld]

@veemel It has become difficult for media barons to curate and control content that is beneficial to them or an organisation #Transmediastorychat

[Wayne D'Souza @waynesxworld]

@veemel For the most yes, users are able to generate and interact with content as they see fit #Transmediastorychat

[Wayne D'Souza @waynesxworld]

@veemel PC involves two way communication whereby consumers act as producers to repurpose content as a form of expression #Transmediastorychat

[Wayne D'Souza @waynesxworld]

@Loveshak2312 murli ain't here for you m8