[ DECENTRALIZED RISKS ]
Read Hugi's summary of the Data Terra Nemo conference in Berlin, where several sessions touched upon the current challenges of decentralized technologies: https://t.co/5LlPJVebQ0
#p2p#blockchain
[ePRIVACY]
Filmed on location across Eastern, Central and Western Europe, here are 5 short documentary films highlighting five key areas to be considered for a coherent approach to #ePrivacy.
Watch here: https://t.co/EOONWbM3Fm
#Smarterads
[INTERACT 2018]
Fabrizio Angelini, CEO Sensemakers, #comScore Italia delivered a keynote on the current state of #Internet in Italy. He showcased comScore reports with latest data and key #trends of the #Italian market
Read more: https://t.co/eotsngThdQ
#InteractIAB
Brad Smallwood, VP Marketing Science at Facebook will explain at Interact 2018 what's next in measurement and why marketers can't rely on old techniques to track the performances of new digital ads.
Make sure you're there to hear his talk:https://t.co/JAxAQG25ut
#InteractIAB
@IABEurope@jeanmichel9871 We did. We just are not sure how it will influence the innovation if everything will be so regulated. Too much regulation chokes innovation in our opinion
[MEMBER NEWS]
@havas has created a comms-led offering to attract clients in the emerging #blockchain and cryptocurrency #fundraising space.
Read more: https://t.co/GYgRTX3WYv
[#BLOG]
Our Transparency & Consent Framework reflects the pivotal position of the publisher.
👌 #Publishers will decide what choices are presented to their users. They can ensure that only trusted partners are surfaced.
Read more: https://t.co/qyYMdn7SpK
#GDPR
[STATE OF DIGITAL ADVERTISING]
Adobe analyzed 345B of emails, website visits and video views and concluded that most marketers think their #ads are relevant.
🤔 The Problem?
❌ Consumers disagree.
More info: https://t.co/JGznnmzaEi
#advertising#marketingtrends
IAB Europe partnered with @Xaxistweets to understand the current and future impact of #AI.
Take part in this #survey and stand with a chance to win a #Google Home Device: https://t.co/r0pwxeB8J5
Early March, we released the IAB Europe's #GDPR#Transparency & Consent Framework for public comment.
Here are answers by IAB Europe's #CEO Townseed Feehan on the most common questions to date: https://t.co/XSwTVZ5CZY