Ahmed Yusuf

Media Manager, Pakistan Football Federation

Asian Football Confederation (AFC) Football Management Certificate Valedictorian • Arsenal and Sunderland ♥️🤍

[Ahmed Yusuf @wengerullah]

We might be 201 in the FIFA rankings but we bagged #1 in the @theafcdotcom FMC 4 🇵🇰🇵🇰🇵🇰

(Yes, I made history as the first Pakistani Valedictorian of the FMC)

[Pakistan Football Federation @TheRealPFF]

Something huge is coming for Pakistan football... 👀

[Pakistan Football Federation @TheRealPFF]

The boy who represents hope. This is the story of Umar Nawaz 🇵🇰🦅

[Pakistan Football Federation @TheRealPFF]

A blank canvas, a bold vision, and a year full of historic firsts. This is Pakistan football under Syed Mohsen Gilani 🇵🇰🦅

[Ahmed Yusuf @wengerullah]

@izeeshaan3 I’d say we have to go beyond factional politics for this. One of the key changes being proposed is elections by list. This will go a long way in ensuring stability.

I don’t enjoy the kind of sway among ExCo, Congress members that can change things. These are just personal notes

[Ahmed Yusuf @wengerullah]

@SohaibAhmad7 Final stages of deliberations. Inshallah we’ll have word on it soon.

[Ahmed Yusuf @wengerullah]

Pakistan football has been my life for the past few years and I’m incredibly privileged to be living my dream. And it’s days like the past two days where one feels that things are moving forward in a big way.

Some personal thoughts on the PFF Governance & Statutes Workshop:🧵

[Ahmed Yusuf @wengerullah]

FIFA and AFC were clear that these changes are mandatory. To their surprise they found willing listeners who wanted to engage with them.

Irrespective of our differences we are all standing on the same page: Pakistan football today and forever 🇵🇰🦅#MohsenHaiTouMumkinHai

[Ahmed Yusuf @wengerullah]

The most heartening part was ExCo and Congress members who had arrived with various misgivings left with food for thought about how to restructure governance.

We aren’t speaking of changing the constitution for one. We are talking about setting us up for the next few decades

[Fahad Baloch @FahadBalosh]

Hey @Arsenal! I bet you have never seen such a celebration from Karachi, Pakistan. Die Heart Fans of @Arsenal includes every children wearing it with love. ♥️🇵🇰 #CelebrationLikeWinningAWar #Pakistan
#Arsenal #Football #Baloch

[Ahmed Yusuf @wengerullah]

@izeeshaan3 We welcome constructive criticism but also, keep the faith and trust the process. Inshallah this will be the golden era of Pakistan football and we will do everything in our power to make it so.

[Ahmed Yusuf @wengerullah]

@izeeshaan3 3. The Media Director also represented the PFF and PFF President Syed Mohsen Gilani in meetings with FIFA in the Ivory Coast and with UEFA in Kazakhstan. As a senior official of the federation his remit is much broader than other officials.

[Ahmed Yusuf @wengerullah]

We are nearly there. Four events this week. Two national squads. Three events pencilled in next week. We are also working over Eid, sacrificing time away from our loved ones because our country needs us.

For the workload we managed we’ve done so with lots of care and attention.

[Ahmed Yusuf @wengerullah]

Please name this “single man” and if you can’t, then you are laundering a factional talking point as criticism without having any context.

We know that the people feeding you this are a specific interest group whose main objective is to destabilise the incumbent PFF leadership

[Zeeshan Shafi @izeeshaan3]

Before appointing a Director Media, Media Manager, and 2-3 Media Executives, a single man was managing a far better social media platform with higher-quality content, faster updates, and more consistent coverage of Pakistan football than the federation’s entire current media department.

[Ahmed Yusuf @wengerullah]

This isn’t to say we won’t make mistakes. Of course we will: mistakes are only made by people doing something, not people spending their time in WhatsApp groups.

But professional systems and processes can only be installed after understanding our colleagues’ workflows and needs